Discussion 2

Select one of the companies below and conduct some basic research. 

• British Petroleum (BP)
• Facebook
• Hyundai
• Dunkin' Donuts
• Netflix

1. State what you believe is the distinctive competence and core competence of your selected company. 
2. Give an example of how the values and mission statement help to shape planning.  Also give some internal and external factors that may influence the business in the future and explain how they will influence the business.  Respond substantively to two other learners
3. Complete a SWOT Analysis for your selected organization; applying each of the categories in evaluating the company.
   

Guided Response: 
Your initial post should be at least 200 words in length. Support your claims with examples from required material(s) and/or other scholarly resources, and properly cite any references. Respond substantively to at least two of your classmates' posts.

Carefully review the Discussion Forum Grading Rubric for the criteria that will be used to evaluate this Discussion Thread.