Discuss the components of a geographic information system (GIS).

1.  Discuss the components of a geographic information system (GIS).

2.  Discuss the advantages and disadvantages of retail gravity theory.

3.  The chapter identifies the three criteria that should be met to successfully reach a target market. Define each and discuss their relative importance.

4.  What are the advantages a shopping center location can offer a retailer over a CBD location?

5.  What are the different types of store-based and nonstore-based retail locations? Provide a real example (store name) for each different type.

BA 320 Week 4 Market Selection and Retail Location Analysis

BA 320 BA/320 BA320 Week 4 Market Selection and Retail Location Analysis