Customer Relationship Management (CRM)

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For this discussion, refer to your reading of Chapter 4 in your textbook. Respond to the following issue:

  • We all encounter CRM in our everyday lives—from our purchases at the grocery store to our online searches. Provide examples from your everyday life where companies were able to gather information about your consumer preferences.
  • Once handshake is done I will provide username and password for the referenes
    • 11 years ago
    • 5
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