COMM 470 Week 2 Individual Assignment Sample Persuasive Message

Resource: University of Phoenix Material: Appendix A

Identify three behaviors inherent in e-tailing (in business-to-consumer relationships/ communications). Note the communications medium in which each behavior occurs.  

Explain how each medium enables e-commerce.

Analyze each behavior using the communication process. The analysis should include descriptions of the purpose, sender, receiver, message, environment, technology, noise, and feedback. 

Develop a sample persuasive message aimed at a virtual audience.

Compose a 1,050- to 1,400-word paper that includes your sample persuasive message and demonstrates how the reviewed messages enable e-commerce.