Channel and Pricing Strategies

Select a second country as the international market for your product or service. Your home country was selected in Week Two. Britain is the company that was selected and Ecotricity the company. One of products of this company offers is renewable cooking gas.

Develop channel and pricing strategies for your product or service launch, including both your domestic and international markets.

Write a paper of no more than 1,400 words explaining the following:

• A justification for your choice of international market
  • Note. The justification must employ specific data from research conducted.
• The selection of an appropriate channel strategy for both your domestic and international markets and a justification for this selection
• Pricing strategies for entering both the domestic and international markets

Format your paper consistent with APA guidelines.