BUSN278 Budgeting and Forecasting

DeVry University
Course Project
BUSN278 Budgeting and Forecasting

Project Activity Overview – Scenario / Summary:
You have been asked to create a budget proposal for one of these businesses: Papa
Geo’s Restaurant, The Cutting Edge Landscaping, or Wireless World Electronics Retail
Store. This week you will begin working on the proposal by drafting the Executive
Summary.
1.0 Executive Summary
The first paragraph of this executive summary should give a brief description of the business
to which this budget applies. Very briefly describe the products and services of this company,
the geographical or demographics of the customers it serves, and why people purchase the
main product of this business. Much or all of this will be found in the Business Profile
provided to you. Please use your own words, and please do not simply copy and paste the
explanation in the course materials. Make assumptions if necessary.
Also, provide a second paragraph which describes how the budget supports the company’s
strategy.
Finally, provide a third paragraph where you summarize the key points from your budget,
including the planning horizon, the amount of up-front investment, the NPV, Payback and
IRR of the project, as well as key figures from your income statement, cash flow statement,
and balance sheet.
Remember, this is not a thesis or introduction of what you will talk about – it contains the
major, specific content of each section. The second and third paragraph should be written
after you have completed all other sections of this template.

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