Business Policy & Strategy

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Project Part 1: Project Proposal

There are four parts to the final course project. The first part of the project is the initial project proposal, which will be submitted to the instructor for approval--before continuing with the rest of the project. It includes the Introduction to the Project Proposal.

The first part of the project will identify the company of choice that will seek an expansion opportunity to an oversee area of choice. Be sure to identify the country and mode of entry. In addition, provide an introduction and overview of the selected company along with an initial analysis of the growth opportunity.

Write a 1000 word, APA style paper where you complete the requirements for Part 1 of the Project Proposal. Part 1 must include the following:

Introduction:

Provide an introduction and overview of the selected company along with an initial analysis of the growth opportunity.

Identify the following:

  • Country of choice
  • Mode of entry

In your paper include a title sheet and 2-3 references. Only one reference may be found on the internet. The other references must be found in the Grantham University online library. Only the body of the paper will count toward the word requirement. Please see rubric below.

You will also find a document below which covers the entire project, please download and keep this document for future reference throughout the course.

  • 8 years ago
  • 20
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