business analysis and reasoining

What are the strategies that companies can adopt in non-market areas? Please discuss in the context of the Chinese market for an MNC with 200 words

and 

select important developments in business world, analyze the critical issues, their implications, future likely actions and your own opinion where you feel strongly about these aspects. Critical analysis is the objective and there is no upper limit on word count.

a minimum of 350 words and at least 3 references are required in your submission.