BUS 696 WEEK 3 DISCUSSIONS
tontteWeek 3 Discussion 1---Functional Capability
Identify key functional areas of your venture. Critique the capability level of these functional areas; what functional area(s) provide competitive advantage for the venture and why? Which are your weakest areas and why?
Week 3 Discussion 2----Generic Competitive Strategy
Using one of Porter’s Generic Strategies, describe how you will position your new venture in the market: low cost or differentiation or both? Why? What will be its competitive scope? Why?
300-350 words or more for each discussion, originality, scholarly resources and no plagiarism.
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