BUS 508 Contemporary Business Complete Course Homework Strayer
AdvisedBUS 508 Contemporary Business Discussions, Journal, Assignments, Midterm, Final Exam
Week 1 DQ 1
“Corporate Responsibility” Please respond to the following:
From the case study and the e-Activity, determine two (2) key reasons why people value the customer service that Nordstrom provides. Examine Nordstrom’s current corporate social responsibility activities, and suggest one (1) additional action that the company could take to further strengthen its corporate social responsibility efforts.
Week 1 DQ 2
From the scenario, suggest two (2) reasons why you believe it is important for Walters Aeroworks to take its corporate community into consideration when addressing social responsibility. Assess the value of a reputable corporate image when considering expanding the company’s current operations. Provide a rationale for your response.
Week 1 Journal Entry
Week 2 DQ 1
“Dealing with the Global Workforce” Please respond to the following:
• From the scenario, assess the importance of developing and adhering to a strategic plan when a company attempts to expand beyond its domestic business operations. Suggest two (2) best practices that a company should follow when attempting to complete such an expansion. Justify your response.
Week 2 DQ 2
From the “Business Etiquette: Dealing with the Global Workforce” reading in Chapter 3 of the text, determine two (2) reasons why using the identified tips are important when you are using virtual team members for your organization. Provide at least two (2) examples of where these recommendations would be effective for a company that operates internationally.
Week 2 Journal Entry
Week 3 DQ 1
“Successful Entrepreneurship” Please respond to the following:
From the scenario, evaluate the importance of a business plan that is both well-written and based on desired outcomes. Suggest two (2) ways in which a well-written business plan could assist a business owner like Cliff Walters in continuing with his vision for Walters Aeroworks.
Week 3 DQ 2
From the case study, evaluate the effectiveness of Lee Rhodes’ business decisions based on the manner in which such decisions have impacted the success of her business from an entrepreneurial point of view. Recommend two (2) additional strategies that Rhodes could utilize to increase her chances of continued success. Justify your response.
Week 3 Journal Entry
Week 3 Assignment:
Assignment 1 Corporate Responsibility and Marketing Strategies (Apple)
Use the Internet to research the Apple Corporation, its current position and reputation regarding ethical and social responsibility, and the strategies that it currently employs to market its products.
Write a six to eight (6-8) page paper in which you:
Examine Apple’s current position on the company’s ethical and social responsibilities, and determine whether or not the company has met these responsibilities. Provide two (2) examples that support your position.
Determine the impact that the publication of ethics and social responsibilities violations made by Apple’s suppliers has had on Apple’s reputation. Support your response with examples of the impact in question.
Suggest two (2) methods that Apple can utilize to ensure that its suppliers adhere to wage and benefits standards going forward. Justify your response.
Determine whether or not you believe that Apple’s customers would be willing to pay more for its products if Apple had to increase selling prices in order to provide better wages and benefits for suppliers’ workers. Provide a rationale for your position.
Analyze Apple’s current overall marketing strategy. Recommend two (2) actions that Apple can take in order to improve its competitive advantage in the global marketplace. Support your response with examples of instances where your recommendations yielded the desired results.
Use at least five (5) quality academic resources in this assignment. Note: Wikipedia does not qualify as an academic resource.
Week 4 DQ 1
“Consumer Lawsuits” Please respond to the following:
From the e-Activity, provide a brief, two (2) sentence summary of the background of the case and the outcomes of the lawsuit. Examine both the positive and negative effects that the company in question experienced. Suggest two (2) actions that the company could have taken in order to mitigate the impact of the lawsuit on the company’s business operations and reputation.
Week 4 DQ 2
From the scenario, assess the importance of understanding tax laws and governmental regulations that may have an impact on the expansion plans for Walters Aeroworks. Predict the manner in which Walters Aeroworks’ potential pursuit of international expansion could impact these plans.
Week 4 Journal Entry
Week 5 DQ 1
“Using Business Students as Consultants” Please respond to the following:
• From the scenario, formulate a strategy to maintain the corporate culture for Walters Aeroworks during expansion activities. Include strategies that focus mainly on methods of communicating the decisions for expansion, along with keeping current employees motivated while hiring staff to fill new positions.
Week 5 DQ 2
Examine the four (4) managerial functions and determine which one (1) you believe to be the most important. Provide two (2) examples to support your choice.
Week 5 Journal Entry
- When management’s decisions align with social and economic issues, the company is practicing ________.
- 2. Which of the following is a benefit of entrepreneurship?
3. The business philosophy that advocates determining what consumers want and need, and then designing products to satisfy those needs, is known as ________.
4. In accounting terms, profits are ________.
5. ________ is the ability to perceive marketplace needs and what an organization must do to satisfy these needs.
6. In his book The Wealth of Nations, the Scottish economist Adam Smith was the first person to describe ________.
7. Which of the following is considered to be the most fundamental right of the private enterprise system?
8. All of the following are businesses EXCEPT ________.
9. Which of the following can improve ethical reasoning in a company?
10. Individuals who focus only on their own interests when making decisions are at the ________ stage of ethical development.
11. Which federal agency is responsible for setting workplace health and safety standards?
12. Technology has ________ ethical issues.
13. Embellishing your résumé shows a lack of ______ and ______.
14. Despite the recession, the ethical climate seems to be ___________.
15. Online simulation training such as the Ethics Challenge can help to improve ethical ________.
16. In today’s business environment, who can make the difference in ethical expectations and behavior?
17. Most industrialized nations operate economies based on ________.
18. Many of the gains in U.S. productivity can be attributed to ________.
19. A demand curve is the schedule that shows the relationship between the price of a product and ________.
20. Which of the following fields is concerned with understanding the choices people make in using scarce resources?
21. ________ provides a running measure of consumer price changes.
22. According to a supply curve, ________.
23. Control over price by individual firms is highest in a(n) ________.
24. Monopolistic competition has ________.
25. ________ is the relationship between the goods and services produced in a nation each year and workers, raw materials, and other inputs necessary to produce them.
Midterm Exam Set 2
- An absolute advantage occurs when a country can maintain ________.
2. Los Angeles-based PMI Telecom purchases cell phones manufactured in Asia and sells them in the United States. PMI is engaging in the international business activity known as ________.
3. A country with a balance of payments surplus means ________.
4. An understanding of religious holidays is essential in order to overcome ________ international trade barriers.
5. The European Union (EU) ________.
6. By allowing a company to purchase another existing firm in the host country, a(n) ________ permits a largely domestic business to gain an international presence very quickly.
7.When a company operates in other countries, it ________ risk
8. A large part of the U.S. economy’s growth comes from ________.
9. A country’s exchange rate is based on ________.
10.The majority of all U.S. firms employ
11. ________ of small businesses are considered home-based businesses.
12. ___________ use their own capital supplemented with government loans to invest in small businesses.
13. The board of directors of a corporation is elected by the ________
14. A restaurant franchisee purchases which of the following from the franchisor?
15. If you are considering starting your own business, a key priority for you should be to:
16. When a government unit owns and operates an organization, the arrangement is known as ________.
17. Owners of small businesses can increase their chances of success if they:
18. Franz and Arlene had an idea for a different type of ice cream. They struggled to open their own small business, and later, to expand production and distribution. Their products are distributed nationwide and their sales continue to increase. Franz and Arlene are examples of ________.
19. Logan is an entrepreneur who takes personal responsibility for the success or failure of his actions rather than believing in luck or fate. Which characteristic best describes Logan’s entrepreneurial philosophy?
20. Studies indicate that most entrepreneurs spend ______ on their new business.
21. Collin works for a large bank that recently merged with another financial institution. Word of layoffs has been discussed. Collin is most likely to become an entrepreneur in order to ________.
22. Concerning education and entrepreneurs, all of the following statements are correct EXCEPT:
23. Financial success ________.
24. Which of the following is a major consideration in selecting a business idea?
25. An entrepreneur
BUS 508 Week 6 DQ 1
“Customer Service” Please respond to the following:
From the case study and e-Activity, determine the key reasons why Southwest Airlines has such high customer satisfaction ratings in comparison with other airlines. Provide two (2) examples that illustrate instances of customer satisfaction to support your position.
BUS 508 Week 6 DQ 2
From the scenario, formulate at least two (2) strategies that a company in the midst of strategic change may use in order to provide continued motivation to its employees. Provide a rationale for your response.
BUS 508 Week 6 Journal Entry
Week 6 Assignment:
Assignment 2 Mergers and Acquisitions
Life Technologies & Thermo Fisher Scientific
Use the Internet to research a publicly traded company in the United States that has undergone a merger or acquisition within the last three (3) years. Take note of the circumstances surrounding the merger or acquisition.
Write a four to six (4-6) page paper in which you:
1. Examine the circumstances that resulted in the merger or acquisition for the selected company. Speculate on two (2) reasons why the resulting decision to merge or to acquire / be acquired was made.
2. Assess the significant positive (or negative) effects of the merger or acquisition. Provide at least two (2) examples of those effects now that the merger or acquisition has been completed.
3. Examine the organizational structure that has resulted from the merger or acquisition. Analyze the major differences between the resulting company and the original two (2) organizations.
4. Determine whether or not the human resources management practices of the company were modified to reflect the outcome of the merger or acquisition. If no changes were necessary, speculate on the reasons why they were not. Provide a rationale for your response.
5. Use at least four (4) academic quality resources in this assignment. Note: Wikipedia does not qualify as an academic resource.
BUS 508 Week 7 DQ 1
“Marketing Strategy” Please respond to the following:
From the e-Activity and the “Hit & Miss: Kodak Ignores the Digital Picture” reading in Chapter 12 of the text, examine the main reasons behind Kodak reinventing itself in order to stay in business. Evaluate the level of success of Kodak’s reinvention attempts. Support your position with two (2) examples of Kodak’s success or failure in its efforts.
BUS 508 Week 7 DQ 2
From the scenario, assess the importance of a company’s ability to understand its customers when creating its marketing strategy. Determine the degree to which this understanding factors into distribution strategies for its products and services. Provide a rationale for your response.
Week 7 Journal Entry
BUS 508 Week 8 DQ 1
“Information Needs” Please respond to the following:
From the scenario, evaluate the importance of a company having a robust information management system strategy. Recommend two (2) actions that a company may take in order to protect its information assets from potential disruption and loss.
BUS 508 Week 8 DQ 2
From the case study, examine the major advantages and disadvantages of Microsoft charging businesses to use Skype. Determine whether or not it would be beneficial for Microsoft to charge businesses for the use of Skype. Provide a rationale for your response.
BUS 508 Week 8 Journal Entry
BUS 508 Week 9 DQ 1
“Financial Systems” Please respond to the following:
From the case study and e-Activity, determine the importance of bankers having good working relationships with their clients. Support your response with two (2) examples that illustrate such importance.
BUS 508 Week 9 DQ 2
From the scenario, examine the four (4) main accounting statements and determine which statement you believe to be the most critical in understanding a company’s current financial position. Provide a rationale for your response.
BUS 508 Week 9 Journal Entry
Week 9 Assignment:
Assignment 3 Promotional and Advertising Strategies
Topic: Toyota & Ford
Select one (1) of the following categories of products to research: sports apparel, automobiles, home furnishings, or televisions. Use the Internet to research at least two (2) companies within the selected product category. Take note of the leading companies in this product group, as well as the types of marketing, pricing, and consumer-oriented promotional strategies that these leading companies within the product group use.
Write a six to eight (6-8) page paper in which you:
1. Compare and contrast the promotional strategies used by two (2) different companies for a similar product within the category that you selected.
2. Recommend two (2) ways in which a company within the selected product group could use marketing information to differentiate itself in the marketplace to gain an advantage over its competitors. Provide a rationale to support your recommendations.
3. Propose two (2) uses for consumer-oriented promotions that could assist a company in both the short and long term for the product group that you selected. Provide a rationale for your response.
4. Analyze the strategic manner in which the leading company in this product group has made its pricing decisions by using one or more of the four (4) pricing objectives. Suggest two (2) actions that other companies within the same product group may take in order to differentiate themselves and gain a competitive advantage. Provide a rationale for your response.
5. Determine the most effective advertising medium for a company in the selected product category. Support your response with two (2) examples of the effectiveness of the chosen medium.
6. Use at least five (5) quality academic resources in this assignment. Note: Wikipedia does not qualify as an academic resource.
BUS 508 Week 10 DQ 1
“Financial Management” Please respond to the following:
From the case study and e-Activity, determine whether or not you agree with Meg Whitman’s approach for Hewlett-Packard to spend more funds on research and development, rather than on continued acquisitions. Provide a rationale for your response.
BUS 508 Week 10 DQ 1
From the scenario, rate the recommendations that Tammy Partridge made to expand product lines at the current production facility and to take the company public in order to provide additional capital for expansion of the business (1 meaning that you highly disagree with her recommendations; 5 meaning that you highly agree with her recommendations). Determine whether or not the recommended approaches seem to be viable. Provide a rationale for your response.
BUS 508 Week 10 Journal Entry
BUS 508 Week 11 DQ 1
“Transfer It” Please respond to the following:
Propose two (2) applications of knowledge that you have learned in this course to your current or a future position.
BUS 508 Week 11 DQ 2
Create a list of three (3) best practices to follow in the field of contemporary business.
BUS 508 Final Exam (Part 1)
- A(n) ________ is a structured grouping of people working together to achieve common goals.
2. Which of the following job titles is an example of a staff position?
3. ________ planning guides the current and near-term activities required to implement overall strategies.
4. Organization charts are the visual indication of a firm’s ________.
5. Which of the following is an example of on-the-job training?
6. A complaint that management is violating a provision of a union contract often results in ________.
7. The Fair Labor Standards Act ________.
8. Gain sharing is an employee benefit that provides ________.
9. ________ communication with customers should create goodwill and contribute to customer satisfaction.
10. Concerning the grapevine, all of the following statements are correct EXCEPT:
11. Feedback ________.
12. What is the first step a company should do when responding to a crisis?
13. A firm can monitor quality level output in all of the following ways EXCEPT ________.
14. Implementing a production plan involves all of the following steps EXCEPT ________.
15. A(n) ________can repeat the same tasks numerous times without varying its movement.
16. Which phase of production control determines the amount of all resources needed to produce a certain amount of goods and services?
17. The era in marketing history characterized by the notion that creative advertising would convince consumers to buy a product is known as the ________ era.
18. Personal and interpersonal determinants affect which step(s) in the consumer behavior process?
19. The era in marketing history characterized by the notion that a good product will sell itself is known as the ________ era.
20. The marketing function creates all of the following types of utility EXCEPT ________ utility.
21. Items that consumers purchase frequently, immediately, and with little effort are ________ products.
22. Where does the supply chain end?
23. Jan takes her car to Oil Express for an oil change. This is an example of a(n) ________.
24. Newspapers and magazines use which approach to distribution intensity?
25. Raoul’s job is to make sure that his company’s goods get from the warehouse to retailers in a timely fashion. Raoul’s job involves the ________ function
BUS 508 Final Exam (Part 2)
- A paid, non-personal sales communication usually directed at a large number of potential buyers
2. The process of finalizing a sale is the ________.
3. In breakeven analysis, total cost is composed of ________.
4. Business costs that remain change with the level of production are called ________ costs.
5. When a firm tries to differentiate its products, it often applies a concept known as
6. An expert system would most likely be used to ________.
7. The person who directs a firm’s management information systems and related computer operations is often called the ________.
8. The largest type of computer system with the most extensive storage capacity and the fastest processing speeds is a ________
9. Which of the following is an application program?
10. Raw facts and figures are ________.
11. All of the following are tangible assets EXCEPT ________.
12. What is the primary role of a government accountant?
13. ________ activities focus on selling goods and services.
14. ________ activities provide the necessary funds to start a business and to expand it after it begins operations
15. The natural progression of a business begins with ________.
16. The ____ is a collection of financial markets in which previously issued securities are traded among investors.
17. The most common type of order is called a ___. It instructs the broker to obtain the best possible price—the highest price when selling and the lowest price when buying.
18. When a company needs capital to purchase inventory, expand a plant, make major investments, acquire another firm, or pursue other business goals, it may sell a bond or stock issue to the investing public. This is done which market?
19. A _____ is a time deposit at a financial institution, such as a commercial bank, savings bank, or credit union.
20. These securities are backed by a pool of mortgage loans purchased from lenders, such as savings banks.
21. Borrowing money ________.
22. All of the following actions result in equity capital EXCEPT ________.
23. In the typical firm, the ________ is the chief accounting manager.
24. When a firm receives goods or services from a supplier and agrees to pay for them at a later date, this arrangement is called ________.
25. All of the following are sources of short-term funds EXCEPT ________.
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