BUS 365 M5A2 Discussion

Assignment 2: Discussion—Electronic Channels

Using your textbook, the Argosy University online library resources, and the Internet to research electronic channels, address the following:

• How has the rise of electronic channels affected wholesaling?
• How has the rise of electronic channels affected retailing?
• Why are certain products more appropriate for electronic channels?
• What types of products are less appropriate for electronic channels?

Write your initial response in 3–4 paragraphs. Apply APA standards to citation of sources.