BUS 362 DQ 1 & 2

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Market Analysis-DQ1

Why do you think entrepreneurs tend to overestimate market potential? What three steps or techniques would you recommend a new entrepreneur take so that market overestimation doesn't occur?

 

Cost and Demand-DQ2

Think of a product or service. Discuss the role of cost and demand factors that should be considered when pricing that product or service.

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