BCOM 230 Week 1 Individual Assignment Behavior and Communication Paper

Selectone of the following organizations:

·Walt Disney

·Cisco Systems, Inc

·Apple

·Macy’s

·Starbucks

·Google

·IBM

·3M

·Southwest Airlines

·US Army (or other branch of the armed services)

·The American Red Cross

Reviewthe chosen organization’s philosophy, mission, vision, and values statements. This statement identifies the organization’s espoused values. Research the University Library or the Internet to locate articles about the organization’s enacted values.

Writea 350- to 700-word paper based on your review and research. Include the following information in your paper:

·Describe the culture of the organization.

·Discuss the types of communication this organization uses for internal and external communication.

·The extent to which communication in an organization is determined by the organization’s culture.

·Do the espoused values of the selected organization align with its enacted values?

Format your paper consistent with APA guidelines.