Appendix B
kerydaWhat are some audience characteristics you need to consider?
What communication channels would be appropriate and why?
What would you do to ensure your message is effective?
What are some considerations you must keep in mind given the diversity of the audience?
AUDIENCE AUDIENCE CHARACTERISTICS CHANNELS OF COMMUNICATION STRATEGIES TO ENSURE
EFFECTIVE MESSAGES
AUDIENCE DIVERSITY CONSIDERATIONS
Managers
Salespeople
Customers
All
Write 3-4 sentences for each item.
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