Any Takers

Using the attached template, create develop a 2,100-word analysis of UPS and it’s fictional launching of its new drone service delivery that discusses the following headings:

• Describe the organization's background, industry, and product or service.
• Describe, in detail, the product or service.
• Prepare the SWOT analysis of the organization and offering.
• Explain a competitive analysis of the organization and offering.
• Describe your target market in detail, including information on the geographic, demographic, psychographic and behavioral factors used to choose your market segment.
• Identify the needs that cause your target market to buy.
• Create a written positioning statement that identifies:
• Your organization's product/service
• Your target market
• How your product solves the target market's needs
• What makes your organization different from its competition

*****Response must be consistent with New APA guidelines complete with detailed intro and conclusion, subtitles for each section, in-text citations as well as reference page. *****