An analysis of Company and Country

FORMAT of this Homework

1. Introduction

2. Company background 

3. Country background

4. PESTEL Analysis

5. Porter's 5 forces

6. Strategic recommendations

7. Conclusion 

8. Reference list

INTRODUCTION 

- 1 paragraph 

- 4-5 lines

- MENTION: 

         - Company

         - Country

         - Purpose of report

         - Structure of report

Company Background

- 1 paragragh 

- 4-5 lines

- Briefly describe what the company is about: 

        - Key products

        - Operatives

Country Background 

- 1 paragragh

- 4-5 lines

- Explain why you chose this country

PESTEL analysis

- Provide a definition of PESTEL Analysis ( Author, Year )

- Provide at least 3 reasons why a PESTEL Analysis is important.

- State that the PESTEL analysis of your chosen country is provided in a Table form ( will tell u in advance )

- From the above table, pick out ONE point from each factor (1xP , 1xE ,1xS, 1xT, 1xE, 1xL). Explain each of these point in detail. Explain how each of these point IMPACTS on your chosen COUNTRY. 

- Overall, explain if the chosen country is attractive or unattractive for business.

Porter's 5 forces

- Provide a defination of Porter's 5 forces.

- Explain the importance of concluding a Porter's 5 forces Analysis.

- Explain that the conduct of the Porter's 5 forces Analysis of your chosen company.

- For each force, explain if it is high or low and provide at least 2 reasons to justify.

Recommendations

- Based on the Analysis conducted (PESTEL & Porter's ) provide at least 3 suggestion that the company shoud adopt. 

Example: 

   -DO/DO NOT enter/expand in your chosen country

   - Different types of strategies that can be used by your chosen company

General Information

1. Description of the company , the nature of its business and any other relevant facts. ( Recommended word length 200-300 )

2. Provide a PESTEL analysis of the country. Ensure you include all of the factors; describe the factor and how your country is affected by the factor ( 600-800) 

3. Undertake a Porter's 5 forces analysis of the company's competitive environment. Ensure you include all five five forces, descibe the force and how the company's market environment is affected by the force.  ( 600-800 )

4. List a minimum of 3 strategis recommendations you believe the company could enact to avoid problems you have unconvered from the Porter's and PESTEL analysis. ( 400 )

5. Provide a general conclusion of the current state of the company and its operating environment. (200)

Total words:  2000-2500