500 Word Case Study APA format on the Business Intelligence practices used by General Motors. SEE RUBICS Attached !!!

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Select a well-known company with which you have some familiarity (GENERAL MOTORS). Then, select 1 of the contemporary management techniques listed in Chapter 1 ( BUSINESS INTELLIGNCE). Why and how do you feel that the contemporary management technique selected would be a positive force in helping the company achieve its critical success factors? Use at least 3 journal articles as references.

 

 

Business Intellegence: also called business analyitics or predictive analytics is an approach to strategy implementation in which the management accountant uses data to understand and analyze business performance. 


 

Discussion Board Forum 1 Thread Grading Rubric

Criteria

Points Possible

Points Earned

Company and Technique Selection

0 to 2 points

Thread clearly specifies the company, the industry, and the management technique to be analyzed.

 

Appropriateness of Technique

0 to 8 points

·      Thread describes the appropriateness of the technique selected.

·      Description is well developed and includes explicit details.

·      Correlation between the technique and the company is well developed.

 

Positive Force of Technique

0 to 8 points

Thread describes how the technique selected will be a positive force for the company and provides examples.

 

Overall Content

0 to 28 points

·      Thread conforms to the instructions.

·      Content is well developed.

·      Paragraph structure and flow is excellent.

·      Analysis of the technique selected is provided.

·      Questions are answered thoroughly.

 

Text and Journal Support

0 to 16 points

·      Thread content is supported by references from the textbooks and at least 3 journal articles.

·      Opinion statements are substantiated by citations.

 

Grammar and Spelling

0 to 13 points

Thread is free of grammar and spelling errors. (Errors result in point deduction.)

 

Current APA Format

0 to 5 points

Thread is free of current APA format errors. (Errors result in point deduction.)

 

Total

 

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