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PART #3a

 

Review Decision Case 1 (Donna Tse) located on page 1127 in you textbook. Answer the case question in the Requirements section of the case. Your memo should be at least two paragraphs in length.

 

Case 1. Donna Tse has recently  accepted the position of assistant manager at Cycle World, a bicycle store in St. Louis. She has just finished her accounting course. Cycle world's manager and owner, Jeff Towry, asks Tse to prepare a budget income statement for 2011 based on the information he has collected. Tse’s budget follows:

 

 

 

Cycle World

Budgeted Income Statement

For the year Ending

July 31, 2011

 

Sales revenue

 

$244,000

Cost of goods sold

 

177,000

Operating expense:

  

Salary and commission expense

$46,000

 

Rent expense

8,000

 

Depreciation expense

2,000

 

Insurance expense

800

 

Misc. expense

12,000

68,800

Operating loss

 

(1,800)

Interest expense

 

(225)

Net loss

 

$ (2,025)

   



Requirement

  1. Tse does not want to give Towry this budget without making constructive suggestions for steps Towry could take to improve expected performance. Write a memo to Towry outlining your suggestions.




PART #3b

 

At the end of each module, you will apply the module’s concepts by completing comprehensive assignments from the textbook.

Complete problems P21-20A (p. 1121), P21-21A (p. 1122), and P21-22A (p.1123)  in your textbook.

Present your analysis of the assigned problems in Excel format. Enter non-numerical responses in the same worksheet using textboxes.

 

  • P21-20A: Doggy World operates a chain of pet stores in the midwest. The manager of each store reports to the regional manager, who, in turn, reports to the headquarters in Milwaukee, Wisconsin. The actual income statements for the Dayton store, the Ohio region (including the Dayton store), and the company as a whole (including the Ohio region) for July 2011 are as follows:



 

Doggy World

Income Statement

For the month Ended July 31, 2011

 
 

Dayton

Ohio

Companywide

revenue

$158,400

$1,760,000

$4,400,000

expenses

   

Regional manager/headquarters office

$ 0

$ 58,000

$ 122,000

Cost of materials

85,536

880,000

1,760,000

Salary expense

41,184

440,000

1,100,000

Depreciation expense

7,800

91,000

439,000

Utilities expense

4,000

46,600

264,000

Rent expenses

2,500

34,500

178,000

Total expenses

141,020

1,550,100

3,863,000

Operating income

$ 17,380

$209,900

$537,000




 

Doggy World

Income Statement

For the month Ended July 31, 2011

 
 

Dayton

Ohio

Companywide

revenue

$173,400

$1,883,000

$4,650,000

expenses

   

Regional manager/headquarters office

$ 0

$ 64,600

$ 124,000

Cost of materials

91,902

1,035,650

2,092,500

Salary expense

41,616

470,750

1,162,500

Depreciation expense

7,800

87,500

446,000

Utilities expense

4,900

54,600

274,000

Rent expenses

3,400

32,700

169,000

Total expenses

149,618

1,745,800

4,268,000

Operating income

$ 23,782

$137,200

$382,000

 

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