25 pts for each question answered COMPLETELY [8-10 sentences each]

profilesnabzmo1

Discussion Board Question [DBQ] #1  There is a long list of marketing gimmicks that can be used to gain a competitive edge. “Zeigarnik Effect” is one of them coined after a research made by a Russian psychologist Dr. Bluma Zeigarnik. Name one advertisement that illustrates the Zeigarnik effect.  Attach the advertisement or a link and explain how your advertisement illustrates this effect.

 

DBQ#2  What is another tactic you have seen (other than theZeigarnik) that advertisers have used that gained your attention?  Name one, and attach example or link.

 

  • 9 years ago
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