10-12 page power point on Chanel Brand Equity due Wed 8/13 at 12 pm EST
my final report was due Wednesday 8/13/14 at 12 pm ET. however i shook hands with someone who never delivered. I received an extention, now due 9 am ET on 8/14. Please review the atachemnt/ outline prior to committing to this project. The final report profiles the sources of brand equity and provides recommendations concerning how to build and manage equity for the chosen brand. After summarizing current and desired brand knowledge structures, you should outline creative and relevant directions for management of Chanel. Your presentation should be a top-line summary of the key points. It should be sent in a PowerPoint presentation of 10-12 slides. You are welcome to add notes to the slides or add voice overs if you wish. See attachment for outline.
12 years ago
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