5 page marketing paper due by Sunday, May 7 by 1700

Read the ABOVE called, “Novant Health Decides to Build an Integrated Health Care Delivery Network.”

Write a 3 to 5 page paper (1000 to 1500 words) in APA format in response to the questions:

a. Explain whether or not you think Novant Health created a n effective marketing

channel system and value network, and why?

b. Argue whether you think the delivery channels were a good match for the

product or not.

c. Give suggestions on steps to integrate channels and manage conflicts.

Below is a recommended outline.

Cover page (See APA Sample paper)

Introduction

a. A thesis statement

b. Purpose of paper

c. Overview of paper

15. Body (Cite sources with in-text citations.)

a. Explain whether or not you think Novant Health created a n effective marketing channel

system and value network, and why?

b. Argue whether you think the delivery channels were a good match for the product or

not.

c. Give suggestions on steps to integrate channels and manage conflicts.

Conclusion – Summary of main points

a. Lessons Learned and Recommendations

5. References – List the references you cited in the text of your paper according to APA format.

(Note: Do not include references that are not cited in the text of your paper)