· Marketing rationale:
This brief piece updates the section in your report where you discuss your social cause. Many of you will need to focus on
one specific aspect
of this social cause and discuss research on why it persists today.
This review should include
-an introductory statement
-a direct citation or paraphrase of the article's thesis
-your assessment of this thesis
-a recap of the article key evidence or supporting points
-clearly stated idea of what you learned from reading this article