Target Foreign Market( this question is posted for protech only)
Course Project Task 1
Throughout this course, you will work on a research paper that you will submit inModule 8. the complete course project description.
This week, you will select an international marketing topic for the paper and write a synopsis. The facilitator will approve the topic or may recommend revisions.
To select the topic, use the following guidelines:
· The topic must be current. This means that the issues, examples, and events you discuss must not be more than a decade old and should have relevance for the next five years.
· The topic must be specific and not generic.
· The topic must be related to:
· International marketing principles
· Cultural diversity
· Historical and geographical diversity
· Economic and trade policies of countries
· Politics and its effects on international trade
In the synopsis, include the following:
· Description of the topic (1 paragraph)
· Summary of your current knowledge of the topic (2 paragraphs)
· What you expect to learn (1 paragraph)
· Why the topic is important (1 paragraph)
Present the topic and the synopsis in a 2-page Word document formatted in APA style. All written assignments and responses should follow APA rules for attributing sources.