West Marine
Read about West Marine starting on page 5 of the following PDF:
http://f9e7d91e313f8622e557-24a29c251add4cb0f3d45e39c18c202f.r83.cf1.rackcdn.com/Retail%20TouchPoints_Vendor-Supplier%20Collaboration.pdf
In your opinion, what benefits and risks face West Marine as it engages in CPFR with its vendors?
Criteria:
2-3 paragraphs
No cover page
APA format for reference used
9 years ago 10
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