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Unit3ch6.pdf

Reflect and Relate, 6th Edition

Chapter 6: Understanding

Gender

Copyright © 2022 Bedford/St. Martin's. All rights reserved.

Copyright © 2022 Bedford/St. Martin's. All rights reserved.

Understanding Gender

We are moving away from gender polarization in which

“virtually every other aspect of human experience” is

connected to male–female sex distinctions.

Nonbinary, gender fluid, or genderqueer

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Sex, Gender, and Gender Identity (1 of 3)

Sex: Anatomical, biological distinctions

• External genitalia

• Internal reproductive sex organs

• Hormones

• Chromosomes

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Sex, Gender, and Gender Identity (2 of 3)

Gender identity: Deeply felt awareness or inner sense of

being

• A boy, man, or male

• A girl, woman, or female

• An alternative

▪ Genderqueer

▪ Gender-nonconforming

▪ Gender-neutral

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Sex, Gender, and Gender Identity (3 of 3)

Gender: The social, psychological, and behavioral

attributes that a particular culture associates with an

individual’s biological sex

• Beliefs about individual characteristics

o Strength, leadership, emotionality

• Beliefs about roles in society

o Parent, teacher, politician, CEO

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Gender Is Learned

A variety of sources contribute.

• Family and friends

• Schools

• Mass media

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Gender Is Socially Constructed

Primary way we understand gender is by interacting with

others in society, as well as with societal structures.

• Hospitals

• Stores

• Public restrooms

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Doing Gender

Gender is not static.

We cannot opt out of doing gender.

Gender is interactional.

Typical expectation: Gender expression coincides with

sex.

Examples of societal resource for doing gender:

• Public restrooms

• “Lady Doritos”

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Considering Gender Roles

Gender roles: Shared societal expectations for conduct

and behaviors that are deemed appropriate for girls or

women and boys or men

• Girls and boys across the world encounter unequal

gender expectations and stereotypes.

• Differences are socially, not biologically, determined.

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Gender and Verbal Communication

Do differences exist?

Do we focus on the differences or the similarities?

Bulk of recent research suggests a lack of gender

differences in verbal communication.

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Gender and Nonverbal Communication

The ways we use our bodies, voices, faces, and personal

space

• Emotional “mask” for boys and men

How we choose our clothing, accessories, personal

objects

How we convey our emotions

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Gender and Relationships (1 of 3)

Same-sex friendships:

• Are men’s same-sex friendships more “task-based or

activity-orientated” and women’s more “supportive and

disclosive”?

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Gender and Relationships (2 of 3)

Romantic relationships:

• Assumptions:

▪ Heterosexual bias

▪ Men and women completely different

▪ Men and women as homogenous groups

• The Rules: Men Are from Mars, Women Are from Venus

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Gender and Relationships (3 of 3)

Reflecting on gender in our relationships:

• We are never just one category, or piece of ourselves,

but rather the sum total of all of our individual

experiences, cultures, and co-cultures.

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Moving Beyond Gender Stereotypes

Hostile sexism:

• Hostility toward women

• Attitudes like “women are too easily offended”

Benevolent sexism:

• Promotion of traditional roles

• Attitudes like “women should be cherished”

Unit3ch5.pdf

Reflect and Relate, 6th Edition

Chapter 5: Understanding Culture

Copyright © 2022 Bedford/St. Martin's. All rights reserved.

Copyright © 2022 Bedford/St. Martin's. All rights reserved.

Understanding Culture

Culture: An established, coherent set of beliefs, attitudes,

values, and practices shared by a large group of people

Influences: Nationality, ethnicity, religion, gender, sexual

orientation, physical abilities, age

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Culture Defined

Culture is:

• Learned

• Communicated

• Layered

• Lived

Intercultural communication: Communicating with

someone from a different culture

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Co-cultures (1 of 2)

In any society, there are groups of people who have more

power than others.

Co-cultural Communication Theory: People who have

more power within a society determine the dominant

culture.

Co-cultures: Members of a society who don’t conform to

the dominant culture

Co-cultural communication: Underrepresented groups

interact with people from the dominant group.

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Co-cultures (2 of 2)

Members of co-cultures develop communication practices

for dealing with members of the dominant culture.

• Use overly polite language.

• Suppress reactions to offensive comments.

• Try to excel to counteract negative stereotypes.

• Conform to negative stereotypes in an exaggerated way.

• Try to act, look, and talk like members of the dominant

culture.

• Openly disparage their own co-culture.

• Express co-cultural identity through appearance,

actions, and words.

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Cultural Identity

Intersectionality: A notion that we are the sum total of

our overlapping experiences, rather than a singular

category

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Prejudice (1 of 2)

Prejudice: When stereotypes reflect rigid attitudes toward

groups and their members

Stereotype Content Model: Prejudice centers on two

judgments about others.

• How warm and friendly they are

• How competent they are

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Prejudice (2 of 2)

• Benevolent prejudice: Thinking of a particular group as

not only inferior but also friendly and competent

• Hostile prejudice: Having negative attitudes toward a

group of individuals we see as unfriendly and

incompetent

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Cultural Influences on Communication

Seven characteristics shape our intercultural

communication.

• Individualism versus collectivism

• Uncertainty avoidance

• Power distance

• High and low context

• Emotion displays

• Masculinity versus femininity

• Views of time

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Individualism versus Collectivism

Individualistic cultures: Value independence and

personal achievement

Collectivistic cultures: Emphasize group identity,

interpersonal harmony, and the well-being of ingroups

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Uncertainty Avoidance

Uncertainty avoidance: Measure of how different

cultures tolerate and accept unpredictability

• High-uncertainty-avoidance: People place value on

control.

• Low-uncertainty-avoidance: People put more

emphasis on letting the future happen without trying to

control it.

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Power Distance (1 of 2)

Power distance: Degree to which people in a particular

culture view the unequal distribution of power as expected

and acceptable

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Power Distance (2 of 2)

High-power-distance: People give privileged treatment

and extreme respect to those in high-status positions.

• Expect individuals of lesser status to behave humbly

around people of higher status

Low-power-distance: People with high status try to

minimize the differences between themselves and lower-

status persons.

• More informality, treating as equals

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High and Low Context

High-context cultures: Use relatively vague and

ambiguous language to convey important meanings

Low-context cultures: Tend not to presume that others

share their beliefs, attitudes, and values, so they strive

to be clear and direct in communication

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Emotion Displays

Display rules: Cultural guidelines for when, where, and

how people should and shouldn’t express emotion

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Masculinity versus Femininity

Masculine cultural values: Accumulation of personal

wealth, assertiveness, and personal achievement

indicative of success

Feminine cultural values: Compassion, cooperation,

relationship health, and quality of life for all people

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Views of Time

• Cultures with a monochronic time orientation view

time as a precious resource that can run out.

• Cultures with a polychronic time orientation view

time as flexible, not as a resource to be spent, saved,

or guarded.

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Creating Intercultural Competence

Intercultural competence: The ability to communicate

appropriately, effectively, and ethically with people from

diverse backgrounds

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World-Mindedness

World-mindedness: The ability to accept and respect

other cultures’ beliefs, values, and customs

Ethnocentrism: The belief that one’s own cultural beliefs,

attitudes, values, and practices are superior to others’

• The opposite of world-mindedness

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Attributional Complexity

Attributional complexity: Acknowledging that other

people’s behaviors have complex causes

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Communication Accommodation

Communication accommodation theory: People adapt

their communication when:

• They seek social approval

• They wish to establish relationships

• They view others’ language use as appropriate

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