Finish Under Armour paper - Microeconomics

Provide a microeconomic analysis of Under Armour and analyze different microeconomic criteria and the market in which it operates. This analysis will inform recommendations for how the company can be successful in the future. Be sure to provide some specifics about analyzing so the reader knows what to expect – use the outline provided in the Final Project Document as your guide. 

- use this link for company information  http://investor.underarmour.com/financial-information/annual-reports