Community Health Program Project

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CommunityHealthProgramProjectSocialMarketingPresentationAssignmentInstructions.docx

NURS 633

Community Health Program Project: Social Marketing Presentation Assignment Instructions

Overview

For this Community Health Program Project: Social Marketing Presentation Assignment, you will disseminate your practicum work via a presentation platform, considering social marketing.

Instructions

Using the insight from Community Toolbox Chapters 45 and 46 and the related toolkits, you will complete the following:

a. Create a 10-15 minute presentation of your Community Health Program Project Assignment—present the program as you would to a group of stakeholders, address the following: community assessment, program planning, program implementation, program evaluation, and sustainability. Explore social marketing as presented in Community Toolbox, and incorporate those principles in your presentation. Be creative and let your light shine—you are showcasing your work throughout the practicum experience.

b. Use at least one presentation tool/platform (such as PowerPoint, Prezi, Spark) to present your information.

c. Support your presentation with sources throughout the presentation in current APA style. Include an APA formatted reference list for all sources (minimum of 5 scholarly sources).

See the Community Health Program Project Resources for instructions for creating video.

CommunityHealthProgramProject-SocialMarketingPresentationGradingRubric.pdf

Criteria Ratings Points

Content 130 to >119 pts

Advanced

Provides a comprehensive discussion of the community health program considering social marketing and addresses the following: • Community assessment • Program Planning • Program Implementation • Program Evaluation • Sustainability

Major points are supported with evidence from scholarly sources. At least 5 scholarly sources are required. References must have been published within the past 5 years (unless a classical work).

119 to >108 pts

Proficient

Provides a somewhat comprehensive discussion of the community health program considering social marketing and addresses most of the following: • Community assessment • Program Planning • Program Implementation • Program Evaluation • Sustainability

Major points are somewhat supported with evidence from scholarly sources and/or there is a minimal discrepancy in the required number and/or type of references utilized within the paper. References must have been published within the past 5 years (unless a classical work).

108 to >0 pts

Developing

Provides a limited discussion of the community health program considering social marketing address some of the following: • Community assessment • Program Planning • Program Implementation • Program Evaluation • Sustainability

Major points lack support from scholarly sources and/or there is a significant discrepancy in the required number and/or type of references utilized within the paper. References must have been published within the past 5 years (unless a classical work).

0 pts

Not Present

130 pts

Content 45 to >40 pts

Advanced

Professional use of video technology and presentation tools that results in an aesthetically pleasing and informative presentation.

40 to >37 pts

Proficient

Professional use of video technology and presentation tools are used in an aesthetically pleasing and informative manner during most of the presentation.

37 to >0 pts

Developing

Professional use of video technology and presentation tools are not used in an aesthetically pleasing and informative manner.

0 pts

Not Present

45 pts

Community Health Program Project: Social Marketing Presentation Grading Rubric | NURS633_B01_202440

Criteria Ratings Points

Structure 40 to >36 pts

Advanced

Quality of work includes: clarity and thoroughness of information, evidence of critical thinking, and proper use of current APA format.

A professional presentation style is used throughout the video (appearance, poise, clarity, articulation, grammar, and non-verbal communication, no distractors such as pets or background noise).

36 to >33 pts

Proficient

Quality of work has several errors in: clarity and thoroughness of information, evidence of critical thinking, and proper use of current APA format.

A professional presentation style is used during most of the lesson (appearance, poise, clarity, articulation, grammar, and non-verbal communication, no distractors).

33 to >0 pts

Developing

Quality of work has substantial errors in: clarity and thoroughness of information, evidence of critical thinking, and proper use of current APA format.

A professional presentation style is not consistently used during the lesson (appearance, poise, clarity, articulation, grammar, and non-verbal communication, no distractors).

0 pts

Not Present

40 pts

Structure 35 to >31 pts

Advanced

Presentation is 10–15 minutes.

31 to >28 pts

Proficient

Presentation is at least 9 minutes.

28 to >0 pts

Developing

Presentation is less than 9 minutes.

0 pts

Not Present

35 pts

Total Points: 250

Community Health Program Project: Social Marketing Presentation Grading Rubric | NURS633_B01_202440