Brita water filter

   Assuming you are hired by a corporation to assess the market potential of a foreign country for their products. 

Demographic Environment  

1) Population

2) Gender Breakdown

3) Life Expectancy

4) Language

5) Education

Cultural Environment 

1) Religion

2) Lifestyle (segments by age)

3) Values

4) Customs

5) Holidays

6) Colors and Music (National Flag and Anthem)