Accounting

* Use the Internet to research an annual report of a retail company.

* Then, imagine you are an investor or creditor; suggest the ratios that you believe would provide an investor or creditor with the most important information needed to make accurate predictions about the company’s financial condition. When analyzing a company, is it more important to compare the ratios to competitors or to the company’s previous history?

* Provide a rationale for your response.

* Note: Students using the online discussion thread must provide a link or instructions to the researched report.

Please review the following video and identify and explain the financial ratios discussed in the video.

3 Minutes! Financial Ratios and Financial Ratio Analysis Explained. 

https://www.youtube.com/watch?v=TZZFBkbC2lA