ａｄｍｎ４９００

Part 1

Organization (i.e., business, government, or nonprofit) name

Street address

City, state, ZIP 

Business phone

Website URL

Email address

Current Product/Service problem to solve

• Problem Characteristics 

• Problem effects on stakeholders

• Why is it important

Product Characteristics

• Uniqueness, niche

• High/low cost

• Distribution channel of product/service