WRITING 4

BYSTANDER
WRTGWITHFEEDBACK.docx

June 25, 2021

Mr. William Froth

HRM Devki Corporation

Devki Corporation

4891 Halestown Dr

Hyattsville, MD 20784

Dear Mr. William:

Enclosed is the report on "Improving Social Media Impact at the Workplace through Training" according to your request and in response to my ongoing proposal memo.

The report explains how social media impacts work environments and how it would be best to use the platform for business productivity only during work hours (?). In addition, the report covers research techniques used to provide insight into the operations on social media. Comment by Gillisann Harootunian: Be precise. This is what you will argue.

Thank you in advance, and I hope the findings prove helpful for your decision.

Sincerely,

Busayo Oyewole

HOD Communication

a

Contents Executive Summary 4 Introduction 1 Background 1 Purpose 3 Overview of Methodology 3 Methods 4 Primary Research 4 Secondary Research 4 Results 4 Negative Impact of social media at a Workplace 4 Positive Impact of social media at a Workplace 5 Employees Attitudes towards Social Media Impact 6 Recommendations 7 References 8 Appendix A: Survey 9 Appendix B: Work Template 9

Executive Summary

The purpose and method of the report

Social media channels like Facebook, Twitter, Instagram, and WhatsApp have both positive and negative impacts on the workplace. They are networking tools that boost productivity since employees can work autonomously.  Moreover, they provide management with cost-effective means of disseminating information to a large audience. The paper focuses on the damaging effects of unmitigated workplace social media use ranging from harassment, reputation damage, and unproductive work hours. This issue poses a danger since many companies use social media to conform to the current technical business environment. On the other hand, it is common to find companies' accounts on LinkedIn and Facebook to communicate professional agendas positively. Such platforms allow companies to communicate with clients reliably, promoting accuracy and improvement of different communication factors. Comment by Gillisann Harootunian: You have given the impression that your focus will be dual - the negative and the positive impacts (with you recommending the latter only be permitted for workplace use).

Findings and conclusion A survey will be conducted to determine who uses social media to assess their behavior on the platform. The survey will identify how workplace bullies thrive in an impersonal virtual space where they use pseudo accounts to bring down colleagues, and brand damage was another adverse effect. The result was that social media has negative and positive outcomes depending on how employees choose to adopt the platform's features, and The positive uses of social media include real-time communication, the establishment of digital accounts, connection with clients in different

The recommendation:

· Establish training for persons in professional environments who offer insights into using the platforms to generate daily activities.  Comment by Gillisann Harootunian: Vague. This general statement needs to be revised to be precise. What exactly will it accomplish in your workplace?

· Obtain robust performance from social media by performing constant research and connecting the platform to work departments requiring performance.  Comment by Gillisann Harootunian: Vague. All work departments require performance. What is the precise recommendation here?

· Avoid canned responses. It's good to have a basic messaging strategy for negative comments or a crisis on social media channels Comment by Gillisann Harootunian: An item like this is not a recommendation. It is simply part of training.

· A ban on postings that could hurt an enterprise ranging from photos, critique of business policies, and cyberbullying, should be activated. Moreover, the organizers reserve the right to punish employees for improper usage.

I

Introduction

Social media use is daily in the current environment due to its robust nature and ability to connect people in vast geographic areas. There have been many social media adaptations since it impacts the ability to create a reliable communication platform for persons registered on the forum. The platform facilitates real-time connections that make a reliable method of handling communication and generate sharing of information and services. Employers use social media to reach the target audience since millions of daily active users are on the platforms. In 2020, there were more than "3.6 billion active users on all social media platforms" (Tankovska, 2021). It opened up an effective method of handling the need to create a reliable connection between social media and professional environments. This paper shall study how social media negatively impacts workplaces and how the platform can get leveraged when attempting to create a digital work environment. Comment by Gillisann Harootunian: The paragraph does not prepare the reader for this thesis statement.

Background

The current work environment is filled with millennials, the majority of whom are registered on different social media platforms. Common social media platforms are Facebook, LinkedIn, Instagram, Twitter, and TikTok. Most of these platforms are used for entertainment purposes since most users prefer to use them for communication and to share information. Digital devices have grown in popularity, and it is common to find people owning smartphones. In 2020, there were "294.15 million" persons who owned smartphones in the U.S. (O'Dea, 2021). It has resulted in many people getting registered on social media and using it for personal factors. It is common to find people using the platforms to advertise business information and communication with other persons in professional areas. Comment by Gillisann Harootunian: This section needs more than one source. Cite multiple sources to elaborate on your points.

LinkedIn is the best example of a social media platform connected to the work environment. The platform allows users to create profiles where they can share pictures and work information. This technique facilitates communication of professional knowledge that enables users' development and their ability to connect with persons in similar professional areas. From this perspective, social media can handle current professional requirements by accessing data that improve business functions. Networking capability is a functionality provided by social media which creates a reliable method to handle different technical needs at work. Employees and business owners can use the platform for advertising, communication with clients, and talent search for suitable employees.

Issues of social media use occur when employees use the platforms during working hours. The result is commonly time wastage that results in limited capability of handling social media platform requirements and the demanding time that work environments require. Whenever a company opens a social media account, it is common for its existing clients to follow it. The company can select an employee or group of employees to handle social media platforms and communicate with clients whenever required. Issues can occur when employees misuse company time to engage on social media platforms, causing problems when generating a reliable management structure.

The use of social media by a company allows organizational culture improvement since it is possible to detect how the clients behave concerning different work initiatives. Modifying a company's reputation depends on employee behavior on the platform when they are selected to work with clients on the forum. It is possible to create a reliable method of handling the use of social media since it is possible to generate a reliable client improvement process. It would be easy for clients to receive services from social media platforms instead of visiting physical company locations. Improvement of businesses is possible since it would be easy to offer access to technical operations while saving on costs. Analysis of positive and negative factors on social media is thus imperative.

Purpose

This research aims to determine how social media has an impact on the ability of companies to provide clients with smooth and reliable communication factors. Employees involved in handling social media platforms require proper assessment methods to ensure reliability and the ability to provide clients with all their requirements. Assessment of all factors affecting social media use at a workplace is imperative since it allows improvement of the workplace and productive (?) successful (?) migration to digital environments.

Overview of Methodology

The use of primary and secondary research methods was the best technique of seeking insight into how social media use affects professional environments. The use of such mixed methods of performing research is the best technique for handling social media issues in the current professional settings. Information gathering concerning the use of social media at the workplace is the best technique for improving the work environment. The use of surveys and interviews was the best technique to handle the platform's understanding and application.

Methods

Primary Research

The primary research was conducted at a local company that opened a social media account to advertise apparel. Before joining social media, the company mainly relied on advertising outside its shop location and using word of mouth to perform the advertising process. The improvement of digital connection was the company's primary technique of improving its portfolio. The use of surveys and interviews was the technique applied to handle the assessment of employees at the company. Five employees were selected for the research process. Comment by Gillisann Harootunian: Five out of how many? It is the percentage that determines whether the survey had enough respondents to be valid.

Secondary Research

The secondary research process involved the assessment of a variety of peer-reviewed documents. As a result, it was possible to create a reliable method of handling the platform adaptations since various scholars have studied social media. Comment by Gillisann Harootunian: Vague

Results

After assessing the outcome of the primary research, it was evident that creating a reliable work environment was possible using the company's organizational culture. The respondents revealed policies limiting their social media usage at work for only professional factors. In addition, some rules prevented the employees from using social media for personal factors. Comment by Gillisann Harootunian: Undeveloped results

Negative Impact of social media at a HRM Devki Workplace+

Shakki et al. (2019) explained that there are negative impacts of the use of social media in work environments since they can cause conflict in the work environment and the type of communication performed on the platform. Social media at workplaces causes employees to put more output on the platforms to ensure they are always running and do not cause adverse effects on the users. It is common to encounter employees concentrated on social media platforms since their attention is focused on such areas to generate a reliable communication process with clients. Comment by Gillisann Harootunian: You have a 'laundry list' of two sources, and the findings in these sources are not connected to the workplace under study.

Lee & Lee (2020) explained that social media use resulted in issues when attempting to generate a reliable management structure for employees when they try to divide work responsibility and social media tasks. Problems can occur when the employees are not made aware of the required security operations on the platforms. It becomes difficult to protect the internal work environment since exposure to social media causes problems when creating its image. Posting content on social media can cause issues when attempting to make a positive image for the company.

Positive Impact of social media at a HRM Devki Corporation

Babu et al. (2020) explain that social media use for professional environments provides a reliable method for handling human resource functions. It is possible since social media allows real-time networking that facilitates online communication at all times. Furthermore, human resource departments can receive better outcomes for social media since it is possible to handle the assessment of employees after discovering the social media accounts and performing historical checks. Comment by Gillisann Harootunian: Another 'laundry list' of sources.

Celebi & Terkan (2020) stated that Facebook and WhatsApp were the most widely used social media platforms in professional environments. The two platforms offered an effective method of handling workplace requirements since they provide the capability of handling technical developments and gaining insight into activities that clients engage in. In addition, the two platforms are highly effective in generating a reliable method of handling communication since most clients and employees use the platforms.

Delalić et al. (2019) explained that social media use in work environments causes improvement in users' cognitive ability. Therefore, it is possible to handle constant requirements in work environments by assessing social media users to determine how they connect to professional settings. Furthermore, it is easy to facilitate information sharing using social media platforms since the interfaces easily understand and generate proper work balance.

Cetinkaya & Rashid (2018) explained that social media offered a reliable method of handling job performance since it is possible to generate a reliable way of handling work activities to promote reliable operations in the work environment. All employees who are aware of the positive outcomes of social media can ensure the platform produces the expected output and allow improvement based on the employees' requirements.

Employees Attitudes towards Social Media Impact

Employees find it easier to generate high productivity once they incorporate social media in their daily work. This process would be possible through constant connections with persons in the workplace since they would be able to structure messages in an easily understood format by employees. Creating a reliable organizational culture is possible using social media that facilitates a real-time communication platform for all users. Employees who are conversant with social media platforms would be at a higher advantage of handling the platform's requirements since it is possible to generate developments based on the platforms' capability of offering robust human resource management processes. Comment by Gillisann Harootunian: This one paragraph is a general discussion with no clear connection to Devki Corporation.

Recommendations

The required change is to train employees on proper social media usage. All training sessions would contain demonstrations on how social media gets used in the work environments. Detection of harassment and bullying is highly imperative since it would allow all employees to detect issues that prevent them from accessing the total positive outcomes from the platform. The fact that the media can produce positive effects when used for work activities results in generating profitable products with every social media visit. The use of anti-harassment training would be a broad topic that would cover solutions for cyberbullying issues and the inability to generate technology adaptations. Comment by Gillisann Harootunian: Again - general discussion whose relevance to Devki Corporation has not been established.

All work environments that promote the use of social media should create internal policies which govern employee usage on the platform. Thus, it would be possible to handle the need for the platforms to perform positively without causing issues related to the availability of social media sessions. Human resource departments should manage all social media accounts when seeking qualified persons for different job positions. In this way, it would be possible to implement a solutions-oriented social media presence that produces positive outcomes for all employees.

· Establish training for persons in professional environments who offer insights into using the platforms to generate daily activities. 

· Obtain robust performance from social media by performing constant research and connecting the platform to work departments requiring performance. 

· Avoid canned responses. It's good to have a basic messaging strategy for negative comments or a crisis on social media channels

· A ban on postings that could hurt an enterprise ranging from photos, critique of business policies, and cyberbullying, should be activated. Moreover, the organizers reserve the right to punish employees for improper usage

References

Babu, S. VR, H. & Subramoniam, S. (2020). Impact of Social Media on Work Performance at a Technopark in India. Metamorphosis: A Journal of Management Research, 19, (1). 59-71. https://doi.org/10.1177%2F0972622520962949 .

Celebi, S. I. & Terkan, R. (2020). Social Media and Employee Productivity at Workplace. International Review of Management and Marketing, 10, (6). https://doi.org/10.32479/irmm.10806 .

Cetinkaya, A. S. & Rashid, M. (2018). The Effect of Social Media on Employees' Job Performance: The mediating Role of Organizational Structure. Munich Personal RePEc Archive. Retrieved June 23 2021 from https://mpra.ub.uni-muenchen.de/91354/1/MPRA_paper_91354.pdf .

Delalić, E., Turulja, L., & Bajgorić, N. (2019). Social Media in the Workplace: To Allow It or Not to Allow It?, In: Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference, Rovinj, Croatia, 12-14 September 2019, IRENET - Society for Advancing Innovation and Research in Economy, Zagreb, Vol. 5, pp. 449-458. Retrieved June 23 2021 from https://www.econstor.eu/bitstream/10419/207706/1/50-ENT-2019-Delalic-et-al-449-458.pdf .

Lee, S. Y. & Lee, S. W. (2020). Social Media Use and Job Performance in the Workplace: The Effects of Facebook and KakaoTalk Use on Job Performance in South Korea. Sustainability 2020, 12, 4052; doi:10.3390/su12104052.

O'Dea, S. (2021). Number of smartphone users in the U.S. 2010-2025. Retrieved June 23 2021 from https://www.statista.com/statistics/201182/forecast-of-smartphone-users-in-the-us/ .

Shakki, F., Nia, A. E., & Bai, N. (2019). Negative Consequences of Using Social Networks at the Workplace from the Point of View of the Sports and Youth Departments Staff. Ann Appl Sport Sci, 7(3): e735, 2019. Retrieved June 23 2021 from http://aassjournal.com/files/site1/user_files_dbc6fd/fateme12-A-11-879-2-cde02ea.pdf .

Tankovska, H. (2021). Number of global social network users 2017-2025. Retrieved June 23 2021 from https://www.statista.com/statistics/278414/number-of-worldwide-social-network-users/ .

Appendix A: Survey

1. Does social media use harm the productivity of employees?

a) yes

b) no

2. Is social media connected to the limited productivity of employees?

a) yes

b) no

3. Can the company's image be improved after using social media?

a) yes

b) no

4. Is the human resource department responsible for monitoring employee behavior?

a) yes

b) no

5. Is it possible to create a company profile that deals with social media presence?

a) yes

b) no

6. How many minutes does employee spend on social media doing the company's work

a) 15 minutes

b) 30 minutes

c) 60 minutes or more

Appendix B: Work Template

ASSIGNMENTS FOR _________________ ON __________________

NAME DATE

TASK ONE __________________________

Description: _____________________________________________________________________________

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TASK TWO __________________________

Description: _____________________________________________________________________________

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TASK THREE __________________________

Description: _____________________________________________________________________________

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TASK FOUR __________________________

Description: _____________________________________________________________________________

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ASSIGNED BY_________________ ON __________________

NAME DATE