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Alley21
WriteaProposal.pdf

Write a Proposal

I have had a wide variance in proposals submitted for projects in the past. Some have been excellent, while others lack direction, clarity or substance. I know that writing a proposal may be new to several of you, so I highly recommend looking at online resources that will help you understand what is needed for a successful proposal. The following resource is a good basis for building a successful proposal: https://www.wikihow.com/Write-a- Proposal#Sample_Proposals_sub Provide evidence for success when making recommendations. Do not use phrases like, I think, I believe, I really truly believe, I feel, It should and etc. If you are making these statements, then it is likely you don't have the substance to convince that the recommendation you are providing is solid. We want to make data-driven decisions not decisions based on a hunch or an individual's belief. Show how the proposed statement has been successful for similar companies. Find examples and cite your sources. Please separate the solutions presented into separate paragraphs for each solution. Do not create one long paragraph with all of your solutions as this makes it more difficult to read and more difficult for you to communicate advantages/benefits, as well as, potential pushback. From peers.

DO NOT PLAGIARIZE! All essay questions need to be answered in your own words. The university has strict policies against plagiarism. It greatly devalues the quality of your education and our educational product. So, it will not be tolerated and you will be reported!

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Instructions Scenario:

Company: Entrust Design Firm (EDF) Number of Full-Time Employees: 135 Number of IT Staff: 3 (They are tasked with email, security, networking, hardware support, website, computer installs and upgrades, software and etc.) Gross Revenue: $60.4 million You have just been hired by a marketing firm as an ad designer. After a few weeks of working in your new position you observe the following:

1. Everyone in your workgroup and surrounding workgroups work from a desk in a rather confined space leading to congestion at the workplace. The company doubled in size and now

employee growth is limited by available workspaces. As you talk to fellow employees, you observe that most coworkers travel from a minimum of 45 minutes away from the office.

2. Files are often shared via external storage (i.e. removable hard drive, flash drives and etc.). When you ask a coworker about this, he says, "It's always been that way because most of our files are very large and can't be sent via email." We have a network but lack of IT support has made it difficult to network between the sales PCs and the Macs the designers use.

3. When an employee is absent, you must wait until they return to get the file or they must share their password in order for you to access the file from their computer.

4. The company allows the checkout of laptops for business trips but files are manually moved and some of the laptops do not have the appropriate Adobe design applications or licenses for the various job functions. When you ask about this, they say individual PC licenses are just too expensive for every laptop.

5. When ad designs are completed, the client is required to come to the office to review the design. A person in the group is assigned to take notes of client feedback. They do so by handwriting notes, then retyping and emailing to the group. Unfortunately, this leads to confusion at times. Since the files are passed around between coworkers and a business process has not been defined for who makes edits first, the copy-editor or the designer, sometimes they each edit their version of the file. This leads to duplication of efforts and sometimes they both end up waiting for the other to edit the file and return to them leading to unnecessary delays. Your team leader notices that you seem bothered by some of the processes and methods employed by your workgroup. He states that he is also rather new to the company and would like to present a proposal to executive management concerning the issues but needs your help in developing that proposal. He also notes that the IT lead is open to discussion of more efficient processes but due to the limited size of IT and workloads, they tend to be focused on trying to keep operational and exploring new ideas or processes has taken a backseat to everyday needs. He also, complains about budget restraints in comparison to the marketing department. They have 5 times his budget and 10 employees. Leadership obviously sees more value in the marketing department.

Please provide either a written proposal or presentation (video or presentations software) to management addressing concerns from the above statements. There is not a particular length requirement for this assignment. I'm looking for quality recommendations and a convincing argument. Remember, there is likely to be pushback to your recommendations. Don't just recommend, persuade. By this I mean, don't make statements using terms like, "I believe, I feel, We could, I would like to suggest, one idea and etc." Management does not care about what you feel or think but rather what you know. If you want to write a successful proposal, find data. Make recommendations based on proven technologies. Cite relevant sources that support your position. On average, about 60% of course projects do not pass, largely because of the lack of supporting data. TIP: If you can't find a current relevant source, then maybe you should consider whether or not your solution is a good solution. Address potential counter- arguments. Present your case clearly and in a well thought out manner. I've had a wide variance in proposals submitted for course projects. I know that writing a proposal may be new to some of you, so I highly recommend looking at online resources that will help you understand what is needed for a successful proposal. The following resource is a

good basis for a proposal: https://www.wikihow.com/Write-a- Proposal#Sample_Proposals_sub

You will be graded on the following rubric.

20 points

Presentation of the proposal. This means, use correct grammar. Stylize where appropriate. (i.e. Use bold or a larger font for headings, use a numbered list or bulleted list, video headings, related graphics or charts if appropriate, and etc.) ------------------------------------------------------------------------

30 points Did you identify and present a solution for each concern listed in the case statement? ------------------------------------------------------------------------

30 points

Quality of your recommendations. Were your recommendations convincing and did you provide data to back up your recommendations? Did you use case studies, articles or examples to bolster your position (also, did you cite those studies, articles or examples in such a way that I can easily find them)? -----------------------------------------------------------------------

20 points Did you address potential counter-arguments? (For example security, costs, training, and implementation...etc.?)

  • Instructions