BASD

Virtual Presentation Rubric

Description: This rubric addresses the required criteria for the Marketing Pitch Virtual Presentation assignment.

Does not meet criteria Meets Criteria Exceptional

Marketing Tool (may include Wix.com, Facebook, Tumblr,

Twitter, flier, business card, radio ad, tv,

commercial, brochure, etc. )

Points: 0 (0%) No marketing tool put forth and/or only one marketing tool lacking sufficient effort.

Points: 10 (20%) A marketing tool is put forth but it is not an effective tool for this business venture and/or it lacks sufficient effort and/or the type of tool, time it took to create it and how to create it is not explained.

Points: 15 (30%) A creative and innovative marketing tool is put forth that is an effective tool for this business venture and the rationale for its use is clear. Further, the type of tool, time it took to create it and how to create it is explained.

Addresses all required components of presentation

Points: 5 (10%) Student does not address many of the required component of the presentation as provided in the marketing pitch powerpoint template.

Points: 10 (20%) Student addresses most of, but not all of the components of the presentation as required.

Points: 15 (30%) Student addresses all of the components of the presentation as required.

Submitted timely via Blackboard under the

“assignments” quicklink in .doc or

.docx format

Points: 0 (0%) Per the syllabus, each day an assignment is late there may up to a 20% reduction in the grade.

Points: 0 (0%) Assignment submitted timely but not in proper format.

Points: 0 (0%) Assignment submitted timely and in proper format.

PowerPoint or Prezi Presentation

Points: 0 (0%) Presentation is not creative, is disorganized, unclear and/or lacks visuals and/or key points are made in paragraph

Points: 5 (10%) The presentation met some of, but not all of, the "exceptional" level criteria.

Points: 10 (20%) Presentation is extremely creative with engaging visuals and key highlights. It is clear and concise, organized, and

Virtual Presentation Rubric

Description: This rubric addresses the required criteria for the Marketing Pitch Virtual Presentation assignment.

Does not meet criteria Meets Criteria Exceptional

form. Resources are not cited and/or There are multiple typos, formatting, and/or grammar issues in presentation.

professional quality. • Resources are cited throughout presentation as required. Presentation is free of typos, formatting, and grammar issues.

Talking Points

Points: 0 (0%) Student does not include notes to supplement and enhance the virtual presentation with "talking points" either in "Notes" section of PowerPoint or in a separate handout for Prezi.

Points: 5 (10%) Student includes limited notes to supplement and enhance the virtual presentation with "talking points" either in "Notes" section of PowerPoint or in a separate handout for Prezi.

Points: 10 (20%) Student includes detailed and comprehensive notes to supplement and enhance the virtual presentation with "talking points" either in "Notes" section of PowerPoint or in a separate handout for Prezi.