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Unit 2 Assignment

Access Sections 3.1 and 3.2 from the business plan outline located in Course Resources. In this Assignment, you will develop a description of your industry using resources provided and/or ones you find on your own. Then you will complete both a chart and an explanation of the chart that will outline your target customer(s).

Assignment checklist:

1. Describe your industry

i. Industry description: (Include: economic situation; governmental regulations and global considerations either through Internet or location)

ii. Resources used

2. Complete customer analysis

b. Explanation

b. Table

Unit 3 Assignment

This Assignment will help you define who your customers are (and specificity is the key to success here), define why your company has a competitive advantage over others to attract and retain your customer base, and research regulations you will need to understand to get started as well as to maintain your enterprise.

Assignment checklist:

3.3: Competitors (from business plan outline in course resources)

a. Explanation

b. Table

3.4 Competitive advantage

3.5 Regulations

Access the  rubric .

Submit the Assignment to the Dropbox.