STRATEGIC TOOLS FOR MARKETERS tool ssummary

Tool Summary 1

1. There are no assumptions - Explain the procedure – in detail –go through each of the steps and explain exactly what is done in each step! 40%

2. Explain your example: 60%

You will have the following output.

1. List 30 problems faced getting to class each day

2. Have five broad need categories with each of problems listed below

3. Calculate the opportunity for the broad need categories only