ENGLISH

This is the assignment

NOte: Please read the Week 8 announcement I posted in the News Forum before beginning your week 8 writing assignment for this week. The project can be confusing.

1 . Download and Review the Marketing Copy Assignment Instructions

2. Watch Writing Marketing Copy with Ian Lurie

a. http://www.lynda.com/Business-Online-Marketing-tutorials/Writing-Marketing-Copy/149250-2.html?srchtrk=index:1%0Alinktypeid:2%0Aq:write%2Bpromotion%0Apage:1%0As:relevance%0Asa:true%0Aproducttypeid:2

b.Tip: The entire video series is approximately 2 hours long.

c.Tip: Log in in with your Stratford credentials.

3. Writing for the Web with Chris Nodder

a. http://www.lynda.com/Web-Content-Strategy-tutorials/Writing-Web/180104-2.html?srchtrk=index:1%0Alinktypeid:2%0Aq:writing%2Ba%2Bblog%0Apage:1%0As:relevance%0Asa:true%0Aproducttypeid:2

b.Tip: The entire video series is approximately 1.5 hours long.

c.Tip: Log in in with your Stratford credentials.

4. Complete Writing Assignment

1.Create and submit a Plan

Add a note about the audience;

List Collateral you will write; and

List styles that best fit your audience and those you should never use.

2.Write two types of collateral for your product

3.Add a headline

4.Upload both marketing collaterals to Moodle.