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COVER PAGE

Write your introduction here: It should be one (1) good paragraph (not more than 1 paragraph) to introduce the reader to your topic and it should explain in detail what your paper will be discussing. Much of your introduction may be taken from the assignment itself (in your own words). Read the scenario to get a feel for what the paper is about and explain what your paper will be discussing –

Globalization

Provide thorough thought and research by assessing how globalization changes have impacted the corporation you researched. Consider how your chosen company has been involved in expanding globally? Consider how has the company been impacted by global competition, global economy. Read Chapters 1-2 as each chapter provides a solid background and clues on Globalization that apply to this section . (cite your sources)

Technology

Evaluate how technology changes have impacted the corporation you researched. Consider how the company been impacted by cloud computing, social media, crowdfunding, program apps, email, texting, websites, mobile, automation, robotics, IOT (Internet of Things), AI (Artificial Intelligence), e-commerce, data and analytics, etc. Research how the company may have been impacted by diffusion and disruptive technologies as explained in the textbook. Read Chapters 1-2 as each chapter provides a solid background and clues on Technology that apply to this section. (cite your sources)

Industrial-Based Model

Apply the industrial organization model to determine how your corporation could earn above-average returns (i.e. revenue). Briefly define the industrial organization model as discussed in the chapters. This is based upon the firms’ external environment which is anything outside of the firm that can influence or impact its business (macro)/operations (micro). Consider its competition, government, regulation, legal, economic, financial, customer attitudes, suppliers, etc. Read Chapter 1 as each chapter it provides a solid background and clues on this model that apply to this section. (cite your sources)

Resource-Based Model

Apply the resource-based model to determine how your corporation could earn above-average returns (i.e. revenue). Briefly define the resource-based model as discussed in your text book. Consider the firmis unique resources (corporate culture, land, location, equipment, brand, reputation, trademarks, patents, etc.) and capabilities (skills, experience, capabilities, etc. that set it apart from its competition). What about the firms internal structure helps it achieve its financial results. Read Chapter 1 as it provides a solid background and clues on this model that apply to this section. (cite your sources)

Vision

Evaluate how the vision statement of the corporation influences its overall success. Include the actual vision statement for your chosen company (be sure to quote and cite per APA). Consider the link between vision and Chapter 1. Read Chapter 1 as each it provide a solid background and clues on vision that apply to this section. Review the Week 1 Learn video Lecture for supporting content . (cite your sources)

Mission

Describe how the mission statement of the corporation influences its overall success. Include the actual mission statement for your chosen company (be sure to quote and cite per APA). Consider the link between vision and Chapter 1. Read Chapter 1 as it provides a solid background and clues on mission that apply to this section. Review the Week 1 Learn video Lecture for supporting content. (cite your sources)

Stakeholders

Assess how each category of stakeholder impacts the overall success of this corporation. Consider its employees, stockholders, customers, suppliers, community, creditors, unions, etc. Study Chapter 1 for additional background on Stakeholders as it provides a solid background on stakeholders that apply to this section. Review the Week 1 Learn video Lecture for supporting content. (cite your sources)

References

Use at least three (3) quality references, one of which should be the course text book .

Note: Wikipedia and other Websites do not quality as academic resources.

Your assignment must follow these formatting requirements:

THE NAME OF THE BOOK IS STRATEGIC MANAGEMENT: CONCEPTS AND CASES COMPETITIVENESS AND GLOBALIZATION