Supply chain management
BBA 311 SUPPLY CHAIN MANAGMENT Task brief & rubrics. Midterm Assessment
Task
· The task is individual.
· PDF report
· Pick up two companies from the following list
· Inditex
· VW Wolsfburg
· Starbucks
· Carrefour
· IKEA
· Inditex
· Unilever
· Nestle
· McDonald’s
· Nike
· H&M
· Amazon
· Samsung
1) Select 2 companies. Describe the products and services of each company.
2) Discuss how the selected companies achieve a balance between Supply chain arrangements and the customer service. What are the main characteristics of their supply chain? Identify the differences and similarities. What makes them unique in terms of supply chain?
3) How these 2 companies achieve excellent customer service through their supply chain strategies?
4) Describe each of the three parts of this SC
a. Supplies
b. Manufacturing or creation of services
c. Distribution channels
5) Make a critical analysis of each of them and of the supply chain as a whole
Formalities:
· Wordcount: 1500 words
· Cover, Table of Contents, References and Appendix are excluded of the total wordcount.
· Font: Arial 12,5 pts.
· Text alignment: Justified.
· The in-text References and the Bibliography have to be in Harvard’s citation style.
Submission: Week 4 – Via Moodle (Turnitin) Limit: 20th June 23h 59
Weight: This task is a 40% of your total grade for this subject.
It assesses the following learning outcomes:
1. Outcome 1: Assess the impact of supply chain management decisions on a particular company and its internal processes, customer services and profit optimization;
2. Outcome 2: Appraise the important role of logistics and supply chains in21st century organizations
3. Outcome 3: evaluate and apply supply chain management techniques that results in improved customer service and satisfaction
Rubrics
|
|
Exceptional 90-100 |
Good 80-89 |
Fair 70-79 |
Marginal fail 60-69 |
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Knowledge & Understanding (20%) |
Student demonstrates excellent understanding of key concepts and uses vocabulary in an entirely appropriate manner. |
Student demonstrates good understanding of the task and mentions some relevant concepts and demonstrates use of the relevant vocabulary. |
Student understands the task and provides minimum theory and/or some use of vocabulary. |
Student understands the task and attempts to answer the question but does not mention key concepts or uses minimum amount of relevant vocabulary. |
|
Application (30%) |
Student applies fully relevant knowledge from the topics delivered in class. |
Student applies mostly relevant knowledge from the topics delivered in class. |
Student applies some relevant knowledge from the topics delivered in class. Misunderstanding may be evident. |
Student applies little relevant knowledge from the topics delivered in class. Misunderstands are evident. |
|
Critical Thinking (30%) |
Student critically assesses in excellent ways, drawing outstanding conclusions from relevant authors. |
Student critically assesses in good ways, drawing conclusions from relevant authors and references. |
Student provides some insights but stays on the surface of the topic. References may not be relevant. |
Student makes little or none critical thinking insights, does not quote appropriate authors, and does not provide valid sources. |
|
Communication (20%) |
Student communicates their ideas extremely clearly and concisely, respecting word count, grammar and spellcheck |
Student communicates their ideas clearly and concisely, respecting word count, grammar and spellcheck |
Student communicates their ideas with some clarity and concision. It may be slightly over or under the wordcount limit. Some misspelling errors may be evident. |
Student communicates their ideas in a somewhat unclear and unconcise way. Does not reach or does exceed wordcount excessively and misspelling errors are evident. |