Discussion

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GSPH 5316

Tailored Messaging Assignments

Instructions:

Develop tailored messages that are culturally relevant on a public health issue of your choice for THREE of the listed specific audiences. You may use pictures, words, infographics, etc., or a combination of means. Please keep text under 200 characters (characters, not words!). Please fill out page two with your assignment. Please refer to the assignment rubric below, which will assess student performance, understanding, and ability to apply information covered in the module on tailored communication.

Audiences: (please write a tailored message for 3 of the audiences listed below. Note: please choose appropriate audience based on your selected public health topic.)

1. 4-5 year old male

2. Hispanic female age 20

3. Male age 30

4. Older adult (female, 65)

5. Parent of teenagers

6. Parent of toddlers

7. Sexually active male teenager (ages 16)

8. Smoker

9. Pregnant woman

10. High school dropout (female, age 30)

Rubric:

Criterion	Excellent	Good	Needs Improvement	Poor
Assignment	Very clear that readings & lectures on tailored messaging and importance of culture in communication were understood & incorporated into the assignment 95-100 points	Readings & lectures on tailored messaging and importance of culture in communication were understood & incorporated into the assignment 81-94 points	Assignment weakly demonstrates understanding and application of tailored messaging and importance of culture in communication 70-80 points	Not evident readings & lectures on tailored messaging and importance of culture in communication were understood &/or not incorporated into assignment <70 points (no assignment = 0 points)

Public health topic:

Selected Audiences:

1.

2.

3.

Messages:

1.

2.

3.