Presenting Data Analysis Results Effectively

Presenting Data Analysis Results Effectively Scoring Guide

CRITERIA NON-PERFORMANCE BASIC PROFICIENT DISTINGUISHED

Describe the company background and the practical business context.

Does not describe the company background or the practical business context.

Describes the company background or the business context, but not both.

Describes the company background and the practical business context.

Thoroughly describes the company background and the practical business context using examples and details that demonstrate exemplary understanding.

Interpret or explain the meaning of the four different graphical representations of data.

Does not interpret the four different graphical representations of data.

Interprets some of the different graphical representations of data but lacks professional understanding of the graphs in context.

Interpret or explain the meaning of the four different graphical representations of data.

Interprets and explains thoughtfully the four different graphical representations of data in a way that indicates exceptional understanding of the strategies and examples from the field.

Explain how the results of the data analysis can be applied to the business context.

Does not explain how the results of the data analysis can be applied to the business context.

Partially explains how some results of the data analysis could be applied to the business context, or application is irrelevant to the context.

Explains how the results of the analysis can be applied to the business context.

Explains in detail how the results of the data analysis can be applied to the business context and provides specific examples.

Format citations and references correctly, using current APA style.

Does not format citations and references correctly, using current APA style.

Formats citations and references with errors in APA style.

Formats citations and references correctly, using current APA style.

Formats citations and references flawlessly in current APA style.

Present content clearly, professionally, and logically for the identified audience.

Does not present content clearly, professionally, or logically for the identified audience.

Presents content with some flaws in organization or clarity that affect professional delivery for the identified audience.

Presents content clearly, professionally, and logically for the identified audience.

Presents content with exceptional clarity, organization, professionalism, and appropriateness for the identified audience.