Road Map Analysis

Professor Jeff Kirkpatrick

▪ 5:30PM – Recap / Announcements

▪ 5:45PM – Company Profile Introductions (All)

▪ 6:45PM – Chapter 2 Content

▪ 7:30PM – Dismissal

▪ Syllabus

▪ Due Dates

▪ Discussion Board Expectations

▪ What Did You Learn About the Major Structural Characteristics of the Company?

▪ Make to Order / Stock (Outbound Supply Chain)

▪ Procured Raw Materials (Inbound Supply Chain)

▪ Global Footprint / Manufacturing Operations

▪ What Did You Learn About the Key Financial Aspects of the Company?

▪ Three Year Financial History

▪ Growth Projections

▪ Competitive Landscape

▪ What Interests You Most About this Company?

▪ US Domestic Modal Split

▪ Revenues (Road)

▪ Ton-Miles (Rail)

▪ Road Transport

▪ Deregulated – Competitive

▪ Segmented by Volume, Geography and Equipment

▪ Full Truck Load (FTL)

▪ Volume

▪ Less Than Truckload (LTL)

▪ Linehaul Truck

▪ Breakbulk Facility

▪ Maximize Revenue Miles Versus Deadhead Miles

▪ Road Transport

▪ Geography

▪ Regional

▪ National

▪ Equipment

▪ Truck+Carriage

▪ Dry Van

▪ Hopper

▪ Tank

▪ Flatbed

▪ Automobile

▪ Rail Transport

▪ Increased Ton-Miles

▪ Increased Transit Time

▪ Limited Network

▪ Minimal Door to Door

▪ Increased Fuel Efficiency

▪ Increased Infrastructure Costs

▪ Multiple Carriage Types

▪ Regional and National Operators

▪ Intermodal Options

▪ Water Transport ▪ Established Routes and Sailings

▪ Longer Transit Times With Significant Cargo Volumes (TEU’s)

▪ Smaller Organic Footprint

▪ Ocean Transport ▪ Container Ships

▪ Full Container Load and Less Than Container Load

▪ 20 to 53 foot Containers

▪ Bulk and Tanker Ships

▪ Lighter Aboard Ship (LASH) and Roll On Roll Off (RORO) Carriers

▪ Inland Waterway Transport ▪ Barge or Multi-Barge Tows

▪ Canals, Locks, Dredging Required

▪ Air Transport

▪ Short Transit Times

▪ Higher Freight Rates

▪ Multi-Modal Requirements

▪ Sensitive to Demand Imbalances

▪ Pipeline Transport

▪ Extremely Reliable, But Slow

▪ High Investment Costs, Low Overhead

▪ Fear of the Unknown

▪ Intermodal Transport

▪ Synergies From Container Standardization

▪ Multi-Modal Design