Sample_ExcelChartsandPowerPoint.pptx

Google Merchandise Store Excel Charts and PowerPoint

Heather Sneed - MKTG 262

2017 Monthly Website Bounce Rate

A bounce is when a visitor comes to the website and leaves with out any interaction. They bounce off and away from the website.

Bounce rate is the average number of bounces across all of the pages on the website divided by the total number of website visits.

Total

JAN FEB MAR APR May JUN JUL AUG SEPT OCT NOV DEC 0.4454748031169119 0.47191210087751639 0.48286065281428742 0.48120652847600026 0.45112081020382222 0.4676560340856748 0.47571657582558513 0.50535442786946649 0.55440349520245835 0.51854018013802783 0.4569678138007856 0.5174874551633889

2017 Device Bounce Rates

The average bounce rate for a B2C website is 58.18%.

The device searches in the Google Merchandise store have a below average bounce rate.

https://neilpatel.com/blog/bounce-rate-analytics/

Mobile

[PERCENTAGE]

Desktop

[PERCENTAGE]

Tablet

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Tablet

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Mobile

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Desktop

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Mobile

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Mobile

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Desktop

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Tablet

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Mobile

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Mobile

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Desktop

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Desktop

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Total

Desktop

[PERCENTAGE] Tablet [PERCENTAGE] Mobile [PERCENTAGE] desktop tablet mobile 0.43647106782720885 0.58300152030695718 0.59350507260791729

2017 Channel Sessions

Organic Search Provides the Most Sessions on the Website

Total

(Other) Affiliates Direct Display Organic Search Paid Search Referral Social 119 18380 182806 45050 454230 26672 168473 117016