Fundraising Plan

Qualities & Criteria

Poor (0-80)

Good (80-90)

Excellent (90-100)

Format/Layout

Presentation of the text

Structuring of text

Follows requirements of length, font and style

(Weight 15%)

Follows poorly the requirements related to format and layout.

Follows, for the most part, all the requirements related to format and layout. Some requirements are not followed.

Closely follows all the requirements related to format and layout.

Content

All elements of the topics are addressed

The information is technically sound

Information based on careful research

Coherence of information

(Weight 50%)

The project is not objective and addresses poorly the issues referred in the proposed topic. The provided information is not necessary or not sufficient to discuss these issues.

The project is objective and for the most part addresses with an in depth analysis most of the issues referred in the proposed topic. The provided information is, for the most part, necessary and sufficient to discuss these issues.

The project is objective and addresses with an in depth analysis all the issues referred in the proposed topic. The provided information is necessary and sufficient to discuss these issues.

Organization

Clarity of sentences and paragraphs

No errors and spelling, grammar and use of English

Organization and coherence of ideas

(Weight 20%)

The project is not well written, and contains many spelling errors, and/or grammar errors and/or use of English errors. The project is badly organized, lacks clarity and/or does not present ideas in a coherent way.

The project is well written for the most part, without spelling, grammar or use of English errors. The essay is for the most part well organized, clear and presents ideas in a coherent way.

The project is well written from start to finish, without spelling, grammar or use of English errors. The essay is well organized, clear and presents ideas in a coherent way.

References and use of references

Scholarly level of references

How effective the references are used in the project

Soundness of references

APA style in reference list and for citations

(Weight 15%)

Most of the references used are not important, and/or are not of good/scholarly quality. There is not a minimum of 4 resources, and/or they are not used effectively in the project. References are not effectively used, and/or correctly cited and/or correctly listed in the reference list according to APA style.

Most of the references used are important, and are of good/scholarly quality. There is a minimum of 4 scholarly resources that are for the most part used effectively in the essay. Most of the references are effectively used, correctly cited and correctly listed in the reference list according to APA style.

All the references used are important, and are of good/scholarly quality. There is a minimum of 4 scholarly resources that are used effectively in the project. All the references are effectively used, correctly cited and correctly listed in the reference list according to APA style.