Comprehensive Project Plan and Executive Presentation
Running Head: EASY TOE 1
EASY TOE 2
Easy Toe
E-commerce Website Project Plan
Project Plan Inception
Peter Dorner
CIS 498 - Information Technology Capstone
Dr. Mark Cohen
4/16/2021
Part 1: Project Plan Inception
Background of Business
Osteoarthritis has been spreading all over the world in the elderly. Due to the increase in the condition, the older population finds it difficult to move with the bones and feet. Temporary circumstances like home or expo shows, stands, or wellbeing stalls in shopping centers or retail chains. Some 'containers' hold mass screenings at work or home, offering orthotics to whole families or gatherings without appropriately assessing every individual. Just clinical specialists and pediatric experts can endorse this kind of early treatment as a feature of an extraordinary arrangement or markdown offers (Chaffey and Ellis-Chadwick, 2015). It is a particular sign something is not right. Suppliers who are qualified gadgets under the arrangement are not permitted to offer arrangements under their moral codes. Models incorporate offers of 'free shoes with the acquisition of orthotics' or 'two-for-the-cost of one's bargains.
Company business
A B2C, business to consumer model is the company selling products or services directly to the consumers. E-commerce business is when an organization takes advantage of the latest developed technologies and gets the benefit of the available media to give the organization competitiveness the edge required to lead in a specific market by optimizing internal processes with online and traditional channels. This also implies this deployment of technology and media would eventually add value to customers and result in long-term customer retention. E-Commerce is the commercial transaction of goods and services done online on the Internet (Johnson et al., 2011). It is the electronic exchange of information between an organization and its external stakeholders.
Our Mission statement is:
“To stand out as a crew with a desire for producing the finest client experience professionally while delighting our customers whom we deliberate as our essence.”
Company goals and objectives
The objectives of the company are:
· To provide a luxury shoe at an affordable price
· To provide health and strength to muscles by providing acupressure points.
· To hire skilled workers
· To work with financial stability
· To do aligning marketing and sale
The EASY TOE is designed to give the customers relaxation from long walking. It prevents legs aches, sprains, and cramps. It has soft cushioning inside, which keeps the customer's foot tight inside the shoe. The majority needs a solution for the bad odor of sweat while they wear shoes, and this shoe will provide fragrance, which is quite light and odorless and prevents the customers from embarrassment. Its long-lasting smell will help the customers to prevent odor. EASY TOE positions itself as the premier outlet for comfortable, fashionable shoes, customized too according to the customer's needs. It has a competitive edge Because of unmatchable selection. As we provide "Innovation and inspiration to every person in the world".
Company’s information systems infrastructure
Information technology (IT) infrastructure are the segments needed to work and oversee endeavor IT conditions. IT infrastructure can be conveyed inside a distributed computing framework or an association's own offices. The following four stages constructing a cutting-edge IT infrastructure:
Equipment
The equipment incorporates workers, data centers, PCs, switches, switches, and other hardware. The offices that house, cool, and force a data center could likewise be incorporated as a feature of the infrastructure.
Software
Software alludes to the business's applications, for example, web workers, content administration systems, and the OS—like Linux. The OS is answerable for overseeing framework assets and equipment and makes the associations between the entirety of a company's software and the actual assets that accomplish the work.
Figure 1: Information system infrastructure
Systems administration
The organization comprises web availability, network enablement, firewalls, security, and the information technology personnel to manage the infrastructure and software elements within the company to provide the underlaying IT services to the business.
Customary infrastructure
With a conventional infrastructure, the segments—like datacenters, information stockpiling, and other hardware—are completely overseen and claimed by the business inside their own offices. Conventional infrastructure is often considered costly to run and requires a lot of equipment, similar to workers, just as force and actual space (Heller, 2002).
Cloud infrastructure
Cloud infrastructure portrays the segments and assets required for distributed computing. The company can make a private cloud by building it themselves utilizing assets committed exclusively to the company. Or on the other hand, the website can utilize a public cloud by leasing cloud infrastructure from a cloud supplier like Alibaba, Amazon, Google, IBM, or Microsoft. What is more, by consolidating some level of responsibility, transportability, arrangement, and the executives across various mists, the website can make a mixture cloud (Hollensen, 2014). The e-commerce website Easy Toe's infrastructure is cloud, as shown in the figure below (Abramov et al., 2018).
Figure 2: Cloud Infrastructure
Hyper-Converged infrastructure
Hyper converged infrastructure permits the website to deal with the process, organization, and information stockpiling assets from a solitary interface. With software-characterized process and information stockpiling packaged together, the website can uphold more present-day responsibilities with adaptable structures on industry-standard equipment (Kang & Wei-Min, 2009).
Products
The products provided by the company are orthopedic shoes. Custom-made shoes are the primary products of the e-commerce website. These products are made up of crude materials made from a three-dimensional cast of customer's feet. These include medical shoes. Some plans permit other medical services professionals to endorse. We likewise suggest that the customer's orthotics are given or administered by a foot care subject matter expert – for instance, a podiatrist, chiropodist, pedorthist, or orthoptist - specially trained to survey, plan, produce and fit orthotics and footwear.
A few models of the products available on the website are as follows:
· Orthotics or orthopedic footwear bought for accommodation or general solace just.
· Commercially made items sold over the counter in drug stores or other retail locations, for example, padded impact point cups or insoles.
· Orthotics for sports or sporting exercises. Discounted orthotics or orthopedic shoes
Custom-made shoes are worked 'from the bottom up' utilizing 100% crude materials to oblige extreme foot anomalies. A last is an exact three-dimensional model of a person's foot and lower leg planned from a 3-D cast of the individual's foot. The shoe is worked around this last from designs mirroring its actual individual plan. In numerous cases, foot conditions can be treated with off-the-rack or stock footwear planned with explicit highlights like additional profundity or extra wide widths. These shoes are mass-created, not specially crafted. What is covered, what is not. Custom-made orthotics set inside orthopedic shoes at the expense of changing off-the-rack orthopedic shoes when medically necessary and recommended and altered by a certified subject matter expert.
Customers
The customers are elderly people with osteoarthritis. An individual can be best labelled with his shoes. We have originated up with a sole and modest creation, EASY TOE. In these times in our frantic lives, we experience an overall difficult wicked odour from a couple of shoes we wear daily for some longer time in the day. Anyone close to us or sitting nearby starts smelling a bad odour that is hard to tolerate. To overcome this problem, we came with a solution named "EASY TOE", which provides a wide range of shoes to consumers.
The acupressure in the shoe will help prevent health problems and reduce muscles stiffness, cramps, strains, and sprains. Its inside cushioning shoes provide a light fragrance and help the customers get embarrassed by the bad odor of shoes. The material KEVLAR is used to increase neatness and product quality. It is the new and first unique variety in sportswear (Sulistio, Reich, & Doelitzscher, 2009). The price is less than competitors' brands, and quality is durable and long-lasting.
Our product is designed for the upper-middle and lower-middle class. A high level of acknowledged quality will consider it and topographies with price just high sufficient but not out of reach for clients. The website can provide services based on the needs of the customers.
Market
Although the Internet permits private companies to showcase their items universally, locale individuals will probably be among the first clients. They may purchase the shoes out of a longing to help and nearby organizations. A people group is likewise be presented with items first - regardless of whether have a nearby store or individuals observe the businessmen and the clients wearing styles around town. In this way, promoting to the locale bodes well - regardless of whether the customers live in a modest community or a city on the front line of style. But it is via e-commerce.
Advertising sports shoes is very different from promoting stilettos or men's dress shoes. I will locate a famous shoe line that sells items like mine and play out an investigation of their showcasing systems. To what crowd do they market their items? What promoting media do they use? How I can develop comparative techniques to showcase my line. For instance, on the off chance that I have built up a line of athletic shoes with predominant help, I would take note that Nike will, in general, promote in sports magazines with photographs of their shoes or competitors finishing while at the same time wearing their shoes. Attempt to adjust this training to the own shoe line in some limit.
Part 2: Supporting Gantt Chart
Gantt chart provides an overview of the project timeline. It includes the milestones and respective deadlines with resources. It is attached to the MS project file.
References
Abramov, G. V., Korobova, L. A., Ivashin, A. L., & Matytsina, I. A. (2018, May). Information system for diagnosis of respiratory system diseases. In Journal of Physics: Conference Series (Vol. 1015, No. 4, p. 042036). IOP Publishing.
Chaffey, D. and Ellis-Chadwick, F. (2015) Digital Marketing: Strategy, Implementation and Practice, 6 ed. Pearson Education
Hollensen, S. (2014) Global Marketing, 6 ed. Pearson Education
Heller, M. (2002, October). Interdependencies in civil infrastructure systems. In Frontiers of Engineering: Reports on Leading-Edge Engineering from the 2001 NAE Symposium on Frontiers of Engineering (p. 47). National Academies Press.
Johnson, G., Whittington, R., Scholes, K. and Pyle, S. (2011) Exploring Strategy, Prentice Hall
Kang, C., & Wei-Min, Z. (2009). Cloud computing: system instances and current research.
Sulistio, A., Reich, C., & Doelitzscher, F. (2009, December). Cloud infrastructure & applications–Claudia. In IEEE International Conference on Cloud Computing (pp. 583-588). Springer, Berlin, Heidelberg.