Journal #3 Prompt

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ProjectoutlinesBSAD360F17.docx

Project outlines BSAD 360

Project #1:

Exploratory research: Individuals conduct background research on optimal web design and social media practices to market a student’s on-line brand. Client: Students in Selling class BSAD 403.

Product: a brief written report to each client and to professor with a follow-up Journal assessment of project outcome; in-class discussion and debriefing.

Due date: F 09/22 tentative

Project #2:

Exploratory research: observation. Teams will conduct hidden, unobtrusive observation research.

Product: a brief written report to each client and to professor; individual and team follow-up Journal assessment of project outcome. In-class discussion and debriefing. Client, inter- and intra-peer feedback.

Due date: F 10/06

Project #3:

Descriptive research: Teams will utilize mobile devices and mobile survey apps to gather data on advertisements. Client: TBA; teams MUST pass IRB approval to conduct this research.

Product: a brief written report to professor; report to client TBD. In-class discussion and debriefing. Inter- and intra-group peer feedback.

Due date: F 12/01 tentative

Project #4:

Descriptive research: Teams will utilize the on-line survey software, Checkbox, through TruView to gather data on student awareness and attitude. Client: TBA; teams MUST pass IRB approval to conduct this research.

Product: a brief written report and oral presentation to class. Inter- and intra-group peer feedback on presentation.

Due date: M 12/04

Project #5:

Experimental research: Teams will conduct experimental research within the classroom setting; brief outline and oral presentation to class. Inter- and intra-group feedback.

Product: TBD

Due date: M 10/30