Price Analysis

4/19/22, 3)38 PMPrice Analysis Scoring Guide

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Price Analysis Scoring Guide

CRITERIA NON-PERFORMANCE BASIC PROFICIENT DISTINGUISHED

Analyze the pricing strategy of a company in relation to its competition.

Does not describe the pricing strategy of a company in relation to its competition.

Describes the pricing strategy of a company in relation to its competition.

Analyzes the pricing strategy of a company in relation to its competition.

Analyzes the pricing strategy of a company in relation to its competition, including what is being used to create a competitive advantage.

Analyze a company's price strategy and its effect on business success.

Does not describe a company's price strategy.

Describes a company's price strategy.

Analyzes a company's price strategy and its effect on business success.

Analyzes a company's price strategy and its effect on business success, including making recommendations on pricing decisions that would improve business success.

Analyze a pricing system along with its characteristics and effect on the marketing mix.

Does not discuss a pricing system along with its characteristics and impact on the marketing mix.

Discusses a pricing system.

Analyzes a pricing system along with its characteristics and impact on the marketing mix.

Analyzes a pricing system along with its characteristics and impact on the marketing mix and provides specific examples.

Analyze a pricing strategy's impact on the economic success of a company.

Does not discuss a pricing system.

Discusses a pricing system.

Analyzes a pricing system and its impact on economic success.

Analyzes a pricing system and its impact on economic and overall success, including market share, and consumer perception.

Address assessment purpose in a well- organized text, incorporating appropriate evidence and tone in grammatically sound sentences.

Does not respond to the assessment prompt and/or does not organize text appropriately, uses inappropriate tone, or does not include grammatically sound sentences.

Does not respond to the assessment prompt and/or does not organize text appropriately, uses inappropriate tone, or does not include grammatically sound sentences.

Addresses assessment purpose in a well- organized text, incorporating appropriate evidence and tone in grammatically sound sentences.

Presents a focused purpose through strong organizational skills. Presents evidence through strong paraphrasing/summarizing, appropriate tone, and sentence structure.