statistics final project report
1
Q1 - What is your gender?
Male
Female
0 20 40 60
Field Count
Male 39
Female 64
2
Q2 - Have you heard about Under Armour?
YES
NO
0 20 40 60 80
Field Count
YES 80
NO 23
3
Q3 - How many times do you buy shoes in physical stores monthly?
0
1-2
3-4
>4
0 10 20 30 40 50
Field Count
0 50
1-2 46
3-4 2
>4 -
4
Q4 - How many times do you buy shoes online monthly?
0
1-2
3-4
>4
0 10 20 30 40
Field Count
0 47
1-2 44
3-4 5
>4 5
5
Q5 - How many times do you visit online or physical shoes stores of Under Armour monthly?
<2
2-4
>4
0 20 40 60
Field Count
<2 73
2-4 3
>4 2
6
Q6 - How many times do you buy shoes of Armour monthly? (online or physical)
<1
1-2
2-3
>3
0 20 40 60
Field Count
<1 72
1-2 5
2-3 -
>3 1
7
Q7 - Under Armour has done a good job by giving customers real-life experience in store.
Strongly agree
Agree
Somewhat agree
Neither agree nor disagree
Somewhat disagree
Disagree
Strongly disagree 0 5 10 15 20 25
Field Count
Strongly agree 3
Agree 19
Somewhat agree 19
Neither agree nor disagree 29
Somewhat disagree 4
Disagree 2
Strongly disagree 2
8
Q8 - If Under Armour provides experiential assistance in its physical stores, how likely are you to shop in those physical stores?
Extremely likely
Moderately likely
Slightly likely
Neither likely nor unlikely
Slightly unlikely
Moderately unlikely
Extremely unlikely 0 5 10 15 20 25
Field Count
Extremely likely 6
Moderately likely 24
Slightly likely 29
Neither likely nor unlikely 13
Slightly unlikely 4
Moderately unlikely -
Extremely unlikely -
9
Q9 - If Under Armour provides customization service, will you shop in those stores?
Extremely likely
Moderately likely
Slightly likely
Neither likely nor unlikely
Slightly unlikely
Moderately unlikely
Extremely unlikely 0 5 10 15 20 25
Field Count
Extremely likely 9
Moderately likely 28
Slightly likely 19
Neither likely nor unlikely 17
Slightly unlikely 2
Moderately unlikely -
Extremely unlikely -
10
Q10 - If Under Armour provides real life experience (running on treadmills , playing basketball in a small court, etc) in its physical stores, will you shop in those stores?
strongly agree
Agree
Somewhat agree
Neither agree nor disagree
Somewhat disagree
Disagree
Strongly disagree 0 5 10 15 20 25 30
Field Count
strongly agree 9
Agree 31
Somewhat agree 14
Neither agree nor disagree 16
Somewhat disagree 2
Disagree 3
Strongly disagree 1
11
Q11 - If Under Armour provides customization service in its physical stores, will you shop in those stores?
Strongly agree
Agree
Somewhat agree
Neither agree nor disagree
Somewhat disagree
Disagree
Strongly disagree 0 5 10 15 20 25
Field Count
Strongly agree 11
Agree 25
Somewhat agree 18
Neither agree nor disagree 17
Somewhat disagree 3
Disagree 1
Strongly disagree 1
12
Q12 - Which shoes brand do you buy most often?
Nike
Adidas
New Balance
ASICS
SKECHER
OTHERS
0 1 2 3 4 5 6 7
Field Count
Nike 7
Adidas 6
New Balance 1
ASICS 1
SKECHER -
OTHERS 7
13
Q13 - Do you think the brand you shop most often has a good experiential service in store?
Strongly agree
Agree
Somewhat agree
Neither agree nor disagree
Somewhat disagree
Disagree
Strongly disagree 0 2 4 6 8 10
Field Count
Strongly agree 2
Agree 10
Somewhat agree 7
Neither agree nor disagree 2
Somewhat disagree -
Disagree 1
Strongly disagree -
14
Q14 - How likely are you to shop in those stores who provide experiential service (running on treadmills , playing basketball in a small court, etc)?
Extremely likely
Moderately likely
Slightly likely
Neither likely nor unlikely
Slightly unlikely
Moderately unlikely
Extremely unlikely 0 1 2 3 4 5 6 7 8
Field Count
Extremely likely 2
Moderately likely 8
Slightly likely 8
Neither likely nor unlikely 3
Slightly unlikely -
Moderately unlikely 1
Extremely unlikely -
15
Q15 - If those brands provide customized services in their online stores, how likely are you to shop in those online stores?
Extremely likely
Moderately likely
Slightly likely
Neither likely nor unlikely
Slightly unlikely
Moderately unlikely
Extremely unlikely 0 1 2 3 4 5 6 7
Field Count
Extremely likely 7
Moderately likely 6
Slightly likely 4
Neither likely nor unlikely 3
Slightly unlikely 2
Moderately unlikely -
Extremely unlikely -
16
Q16 - If those brands provide real-life experience (running on treadmills , playing basketball in a small court, etc) in their physical stores, you will shop in those stores.
Strongly agree
Agree
Somewhat agree
Neither agree nor disagree
Somewhat disagree
Disagree
Strongly disagree 0 1 2 3 4 5 6 7 8 9
Field Count
Strongly agree 4
Agree 9
Somewhat agree 7
Neither agree nor disagree 2
Somewhat disagree -
Disagree -
Strongly disagree -
17
Q17 - If those brands provide customization service in their physical stores, you will shop in those stores.
Strongly agree
Agree
Somewhat agree
Neither agree nor disagree
Somewhat disagree
Disagree
Strongly disagree 0 1 2 3 4 5 6 7 8
Field Count
Strongly agree 6
Agree 8
Somewhat agree 6
Neither agree nor disagree 1
Somewhat disagree 1
Disagree -
Strongly disagree -