Media Conflict Analysis
COM3621: CONFLICT MANAGEMENT
October 18, 2018
Class Agenda
■ Power in Conflict Interactions ■ Forms of power – Behavior control – Ideology
■ Social categorization
Power in Conflict Interactions
■ Power is “the ability to influence or control events” involved in conflict interactions
Power in Conflict Interactions
■ Power is relational ■ Power depends on: – the relationships among conflict participants – access to resources used to persuade others to change course of
action or prevent others’ from obtaining goals – the endorsement of others
Forms of Power
■ Behavior control ■ Ideology
Behavior Control
■ When someone can affect the behavior of another person so they act in ways that person would not otherwise act.
– Rewards and punishments – Access to information – Expertise – Likeability – Communication skills
Ideology
■ Systems of widely accepted ideas, beliefs, norms
Social Categorization
■ The process of associating privilege and power with social groups
– Gender, race, ethnicity, age, economic class, sexuality, ability – Also, professions, citizenship of countries
■ Preconceptions about what types of people are powerful
Social Categorization
■ Consequences of social categorization – Using power is easier for some than others – Endorsement leads to belief in perception of one’s own power
■ Deindividuation – Making assumptions about a person based on membership in a social
group rather than individual characteristics – As conflict escalates, deindividuation increases