Managing people
BX2051 Managing People
Writing Job Advertisements
Writing job Advertisements
Use the AIDA Technique Attention
Interest
Desire
Action
Writing job Advertisements
Attention
Eye Catching
Descriptive Title
Highlight Attractive Features
Use Subtitles
Stimulating First Paragraph
Interest
Job Details
Reporting Relationships
Qualifications
1-2 Paragraphs
Desire
Direct Appeal
Offer incentives
Remuneration
Security
Promotional Prospects
Action
> Address & Telephone
Request the candidate to write or call
Ensure Confidentiality
Give a contact name
Job Ad for Assessment
⚫ Will follow the AIDA technique
⚫ Your AD will have:
⚫ A title that creates attention
⚫ An introduction that creates interest
⚫ 4-6 dot points of key responsibilities (desire)
⚫ 4-6 dot points of skills, knowledge & experience (desire)
⚫ A call to action (action)
Sample Job Ad
Writing job Advertisements
Attention
Interest
Writing job Advertisements
Desire
Writing job Advertisements
Action
Writing job Advertisements
Writing job Advertisements
Writing job Advertisements Critically examine your advertisement!
Does it : • Stand out • Create the right image • Compare with the competition • Target potential competition
Specifically examine the format: • Is it eye catching • Does the ad make creative use of borders, colour, graphics,
photographs, typefaces, margins and space • Does it convey the companies culture • Is it reader friendly – i.e. not use too technical terms • Does it give sufficient and accurate information
Writing job Advertisements Critically examine your advertisement!
Does the ad make it easy for the potential candidate to take action:
• Are the contact details accurate • Is confidentiality assured • Can candidates make quick enquiries
Monitor and evaluate the success of the ad:
• Are they attracting a sufficient number of suitable candidates
Writing your Job Descriptions
Why is it important for a company to make its human resources into a
competitive advantage?
How can HR contribute to doing this?
Use Microsoft Word
Use formatting to display your work
Use Times New Roman, 12pt, standard spacing
Use standard margins
Each Job Description should be 1 -2 pages long
Writing your Job Description
Why is it important for a company to make its human resources into a
competitive advantage?
How can HR contribute to doing this?
Job Title: Site Office Administrator
Position Purpose: (should be a short statement no more than 25-30 words)
Example: The purpose of this position is to provide a professional service to internal and external stakeholders to fulfil their administrational needs and enquiries.
Writing your Job Description
Why is it important for a company to make its human resources into a
competitive advantage?
How can HR contribute to doing this?
Typical Job Duties:
• Liaise with managers and supervisors • Processing of invoices, timesheets and production
reports • Purchasing day to day requirements including
requisitions, purchase orders and goods receipt • Establish, control and maintain the document control
and filing systems • Dealing with correspondence • Actively support site in safety, quality assurance and
environmental objectives
Writing your Job Descriptions
Why is it important for a company to make its human resources into a
competitive advantage?
How can HR contribute to doing this?
Remember to use Action Verbs
Example: “Competent use of Microsoft office applications”
• They are simply words that express an action
• Action verbs used when writing job description duties include: • Adheres • Administers • Advises • Communicates • Conducts • Coordinates
• Delegates • Designs • Directs • Examines • Follows up • Implements
Writing your Job Description
Why is it important for a company to make its human resources into a
competitive advantage?
How can HR contribute to doing this?
Physical Requirements: Sitting down for an long period of time and repetitive tasks. Therefore it is vital to engage in movement and ergonomics frequently to prevent repetitive strain injury.
Working Conditions: Office environment, sitting down for extended periods of time. Quite environment/low noise level. Working within a team environment, close proximity to other staff members.
Writing your Job Description
Why is it important for a company to make its human resources into a
competitive advantage?
How can HR contribute to doing this?
Machine and Machines Used: Computers, Printer, Photocopier, Scanner and Telephone
Reporting Relationships: Reports to the Site Supervisor.
Qualifications or Related Experience: Qualification: Certificate 111 in Business Administration and at least 1 year administration experience or similar.
Writing your Job Description
Job Knowledge and Skills required: • Good time management and prioritising skills; • High level of customer service skills; • Interpersonal skills:
- Working with others - People skills - Relationship building skills
• Understanding of Microsoft office suite and databases; • Understanding of geological exploration organisations; • Professional workplace and telephone manner; • Multitasking abilities; • High level of written grammatical knowledge