OBEY THE LAWS OF THE ROAD
Chapters 16 & 17 (Lucas, 2015)
Topic: __________________________________
General purpose: _______________________________
Specific purpose statement: ______________________________________________________
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Proposition: ___________________________________________________________________
*My proposition is a statement of fact (why something is true), value (something is good or bad or one thing is better than the other), or policy (advocating a specific action and involves the word, “should”)?
Central idea (thesis): ___________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
How will I persuade my audience?
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Persuasive Strategies |
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Ethos
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Pathos
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Logos
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Maslow’s Hierarchy of Needs
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Positive Motivation (emphasize positive values and/or emphasize benefits)
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Negative Motivation (fear appeal)
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What organizational pattern fits my speech topic?
Problem-cause-solution :
1. Problem:
a. Supporting material proving said problem.
b. Supporting material proving said problem.
2. Causes:
a. Cause #1
b. Cause #2
3. Solution:
a. Solution #1
b. Solution #2
Refutation:
Objection #1:
A. Refutation:
B. Refutation:
Objection #2:
A. Refutation:
B. Refutation:
Objection #3:
A. Refutation:
B. Refutation:
Monroe’s Motivated Sequence:
Attention.
Need.
Satisfaction.
Visualization.
Action.